HomeMy WebLinkAbout08/22/1990 B A K E R S F I E L D
Kevin McDermott, Chair
Patricia DeMond
Ken Peterson
Staff: John Stinson
AGENDA
BUDGET AND FINANCE COMMITTEE
Wednesday, August 22, lggo
12:00 Noon
City Manager's Conference Room
1. Community Development Block Grant Budget Amendment
2. Price Research - Draft Survey
3. Business License Update
re: Economic Development and Annexation Incentives
4. Massage Establishment Ordinance
AUGUST 10, 1990
TO: GREGORY J. KLIMKO, FINANCE DIRECTOR
FROM: BILL DESCARY, TREASURER
SUBJECT: BUSINESS LICENSE ORDINANCE ANALYSIS
This report is in response to a Budget and Finance Committee request to analyze
the revenue impact of a $5,000 maximum annual business license tax per busi-
ness, to analyze the revenue impact of several rate structure alternatives and
to provide other business license information.
Business License Ordinances from the following 21 California cities were
reviewed and analyzed:
Anaheim Richmond
Concord Riverside
Fremont *Sacramento
*Fresno San Bernardino
Los Angeles San Jose
*Merced San Mateo
*Modesto *Stockton
Monterey Torrance
Oxnard *Tulare
Pasadena *Visalia
Pittsburg
The list is diverse in terms of population size and geographic location. The
list includes seven San Joaquin Valley* cities.
No consistency was found in either the rates or the rate base. Business license
tax is based upon gross receipts, number of employees, gross payroll, flat rates,
number of years in business as a professional and space occupied. Most ordi-
nances include combinations of these taxing methods. The most common base is
gross receipts. However., gross receil~t tiers differ substantially. Therefore~
it i-s not practical to do a rate comparison between cities. Copies of the ordi-
nances obtained are available in the City Treasurer's Office. After a quick
perusal, the myriad of rate bases and gross receipt tiers will be apparent.
The League of 'California Cities was contacted with the purpose oS obtaining a
statewide study of business license ordinances or a model ordinance.. They could
only provide copies of business license ordinances from several cities and gen-
eral information that is included as the last two pages of this report.
Schedule A summarizes those cities surveyed with maximum business license taxes.
If a $5,000 maximum tax were adopted in Bakersfield, the taxes currently paid by
eight businesses would be reduced. One business is in classification "A", pro-
fessional; three are in "B", manufacturing; and four are in classification "D",
GREGORY J. KLIMKO
August 10, 1990
Page TWo
wholesale. Lost revenue would be approximately $21,500. While the immediate
revenue impact of a maximum tax is perhaps minimal, the long range effects of
limiting this revenue source is potentially significant.
There are an'additional ten businesses that pay between $4,000 and $5,000 in
business license tax annually. As prices increase these businesses can be
expected to join the over $5,000 group. During the business license renewal
period in July it was noted that at least two tax payers paid in excess of
$10,000 each. This was an increase of approximately $1,000 and $2,000 respec-
tively over their prior year tax. Schedule B reveals that business license rev-
enue has increased in each of the last ten years and more than doubled in the
decade. Without the restriction of a maximum tax, business license revenue can
be expected to increase each year. In order to retain viable revenue growth
from this source, a maximum tax is not recommended.
The City of Pasadena has a maximum annual ~ax of $30,000 per bu'siness. The City
is in need of revenue and is attempting to repeal the maximum tax provisions of
its ordinance. The City of San Jose currently has a per employee business tax
base with a maximum~annual tax per business of $25,000. In order to enhance
revenue from this source and replace the loss of federal and state funds in the
90's, the Treasury Division in San Jose anticipates converting to a gross receipts
business tax base and repealing their maximum tax provision.
According to a 1987 survey, 420 of 447 California cities had Business License
Tax Ordinances. Generally those cities without Business License Tax Ordinances
are non-commercial, primarily residential or bedroom type communities. An anal-
ysis of the State Controllers Report (1987-88) for California charter cities,
indicates that business license tax revenues represent 5.8 per cent of general
fund revenues statewide. Bakersfield is considerably below the State average at
2.04 per cent. This suggests that Bakersfield's business license rates need to
be increased to keep pace with other cities in the State. The results of the
analysis are shown in Schedule C.
Before the poss~bilit~ of a maxi.mum business license tax became an issue neces-
sitating a survey and analysis of business license ordinances in other cities,
it was the Treasury Division's plan to do a simil'ar survey later in the fiscal
year. Our purpose in planning a survey was to §~in information relative to
business ti-cerise minimum rates .and flat-~ates. Dependi-ng on t~.e res.ul~s
of the analysis, our plan was to recommend ordinance changes to be effective
July 1, 1991. It seems appropriate to utilize the current analysis and to dis-
cuss these two items at this time.
Ordinance No. 1785~, adopted March 31, 1969, established business license tax
rates that are stil-~ in effect 21years later.. The tax base for about 75 per-
cent of the businesses is gross receipts. As gross receipts have increased over
the years the City's revenue has increased and budget requirements have been
accomplished without increasing rates. However, the minimum tax of $10.00 has
become outdated.
Bakersfield's $10.00 minimum tax is the lowest of the 21 cities surveyed.
The next lowest minimum is $18.75 in the City of Los Angeles. However, the fig-
ure is misleading because all gross receipts over $15,000 are taxedat the rate
of $1.25 per thousand. In Bakersfield, at a tax rate of .30¢ per thousanO, gross
GREGORY J. KLIMKO
AUGUST 10, 1990
PAGE THREE
receipts would have to exceed $33,333 in' order to pay more than the $10.00 mini-
mum. F~ve cities have the next lowest mi-nimum tax of $25.00. They are Concord,
Modesto, Sacramento, San Mateo and Tulare. Monterey has a $26.00 minimum.
Fresno has a $28.00 minimum. Other cities i-n the survey have higher minimums up
to the-hi_g.hes~ of $150~00 in San Jose. It is Bakers~ield'~ low minimum tax
that signifi-cantly' contributes to its. being well below the s-tatewide charter
city average fOr percentage of general fund revenue generated by business
license tax (2.04% vs. 5.8%). At June 30, 1989 Bakersfield's business license
revenue represented only 1.85 per cent of General Fund revenue.
It ~s recommended that B~akersfield'$ minimum business license tax be increased
from $10~00 to $25..00 which is a 150 per cent increase. However, in the 21 years
that the $I0.00 minimum has been in effect the Consumer Price Index (CPI) for
Los Angeles-Anaheim-Riverside increased 268 per-cent. This CPI data is used
in City salary negotiations and in indexing payment schedules in City contracts.
An increase based solely upon the CPI would result in a minimum tax of $36.80.
A further justification for' an increased minimum is processing costs. The costs
for processing a license application or renewal for a small business that pays
the minimum are approximately the same as for a large business paying a much
higher tax.
At a rate of .30~ per thousand of gross receipts, the threshold for paying more
than the minimum $10.00 tax is $33,333 in gross receipts. A minimum tax of
$25.00 would increase this threshold to $83,333. Approximately 3,200 busi-
nesses, or one third, currently report $33,333 or less in gross receipts and pay
the minimum $10.00 tax. A minimum tax of $25.00 would generate $48,000 addi-
· tional revenue from these 3,200 businesses. Additionally, about 700 businesses
that generate gross receipts over $33,333 but less than $83,333 would also pay
the minimum tax of $25.00. Therefore, total revenue generated from an increased
minimum would actually exceed $48,000.
The next area to be addressed is flat rates. Currently about 2,050 businesses
in 38 different categories, as defined by the Municipal Code, pay a flat annual
tax and about 250 businesses in 12 categories paya flat quarterly tax.
Quarterly renewals are costly and cumbersome administratively. At least 200
businesses in 9 of the 12 categories paying quarterly renewals, that do not
require a 90 day permit to operate, could be converted to annual renewals with
the tax based upon gross receipts. Likewise, approximately 1,800 businesses
in 33 of the 38 categories paying a flat annual tax could be converted to a
gross r. eceipt tax base virtually eliminating flat rate taxes. There is no
apparen~t reason for flat rates to be in effect particularly from an equity payment
standpoint. For example, barbershops and beauty shops are taxed at the flat rate
of $6.00 per chair annually, ridiculously low, yet a secondhand furniture dealer
is taxed $100.00 annually. The impact on the City's revenue and cost figures
for the individual businesses effected by this conversion are not readily avail-
able because flat rate businesses do not report gross receipts.
It is recommended, based upon an equity payment philosophy, that flat rate cate-
gories be further analyzed in order to make specific recommendations to elimi-
nate what appears to be tax preference categories.
GREGORY J. KLIMKO
AUGUST 10, 1990
PAGE FOUR
In order to establish a more equitable business license tax and raise needed
additional revenue, changes to the tax rate structure are necessary. Schedule D
shows current business license revenue by class and the number of businesses in
each class. Schedule E shows the current gross receipt tiers and rates on the
left side. The right side reflects a proposed change to the tier structure and
two rate alternatives labeled RATE 1 and RATE 2. There are no proposed changes
to the professional classification A. Gross receipts are not tiered in this
classification and the rate is .65 per thousand. Schedule F compares current
business license tax revenue generated in combined Classes B, C and D with pro-
jected revenue under rate options 1 and 2.
Since a general fund revenue loss of $60,501 from RATE 1 cannot be absorbed in
the General Fund, RATE 2 is the recommended rate structure. Schedule G indi-
cates how the changed rate structure effects businesses in terms of the number
of businesses paying more or less tax. This situation is caused by-gross
receipts being tiered differently and taxed at different rates than previously.
It is important to note that under the recommended rate structure classifica-
tions B, C and D are eliminated. All businesses except professionals and flat
rates, discussed earlier, would pay at the same rate. While the criteria for
classification is described in the Municipal code, it is a clerk's judgement
that ultimately determines the classification assigned to a business at the
time a license application is filed. As a result of personnel turnover during
the last two decades, similar businesses are in different classifications which
causes inequities. The proposed rate structure would correct all these
situations. This problem does not exist with the professional classification
because the nature of such businesses is more readily discernible.
In terms of the future development of the City's business community, the long
range implication of the RATE 2 structure is illustrated below by the tax that
would be paid by businesses with extraordinarily high gross receipts.
RATE 1 RATE 2
GROSS RECEIPTS 'TAX P~ZD TAX PAID
$250,000,000 7,650 12,600
$500,000,000 10,150 15,100
$750,.000,000 12,650 17.,600
$1,000,000,000 15,15~ 20-,100
The extremely regressive nature of this proposed tax'structure i's hi-ghl~ghted by
the abov~ ex~mples~ ~der .RATE 2 gross receipts quadruple,, ye% the tax paid is
less than double. The amount of business license tax paid would be an incentive
for businesses to locate in Bakersfield when compared to the tax that would be
paid in many other California cities.
GREGORY J. KLIMKO
AUGUST 10, 1990
PAGE FIVE
In summary staff makes the following recommendations relative to the Business
License Tax Ordinance:
1. There should not be a maximum tax.
- Maximum tax would create an artificial ceiling limiting
revenue growth.
- Maximum tax would create a tax preference for large
businesses.
2. Change the rate structure to RATE 2.
- Improves payment equity.
- Extremely regressive after $100,000,000 of gross receipts.
Virtually becomes a maximum tax at the rate of .01~ per
$1,000 of gross receipts.
- Revenue projected to increase $35,000*.
3. Increase the minimum tax to $25.00.
- Improves payment equity.
- Revenue projected to increase at least $48,000*.
4. Drastically reduce the number of flat rate categories.
- Improves payment equity.
- Improves efficiency of administration~
*This increased revenue would put Bakersfieldmore in line with other
charter cities i-n terms of the percentage of General Fund revenue gen-
erated by business license tax.
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1:BD081090
CITIES WITH MAXIMUM
BUSINESS LICENSE TAXES
TAX BASE
GROSS FLAT MAXIMUM TAX
CITY RECEIPTS FEE OTHER PER YEAR
Fresno X X
Retail* 18,000
Wholesale* 12,500
Professional 5,000
*Manufacturer included in either category
Pasadena X 30,000
Riverside X X
Retail N/A
Wholesale 4,000
Manufacturer 4,000
Professional-Flat Fee N/A
Sacramento X X 3,000
San Jose X 25,000
Torrance X X 70,000
Tulare X X X 1,000
Visalia X X
Retail 868
.Wholesale/
Manufacturer 496
Service 200
Professional ..... 120
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1:BD0810901 SCHEDULE A
BUSINESS LICENSE REVENUES
LAST TEN FISCAL YEARS
Business Revenue
Fiscal License Increase
Year Population Revenue Percent
1980-81 105,611 $ 566,424 -0-
1981-82 .113,000 624,722 10.3
1982-83 117,822 748,239 19.8
1983-84 129,686 777,861 4.0
1984-85 138,518 868,402 11.6
1985-86 148,227 894,193' 3.0
1986-87 153,399 957,121 7.0
1987-88 157,423 990,163 3.5
1988-89 161,750 1,076,102 8.7
1989-90 169,501 1,143,195 6.3
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1:BD0810902 SCHEDULE B
Comparing business license tax revenues as a percentage of general fund revenues is one
of many indicators to determine whether or not your business license tax ordinance is due for
revision. The most recent State Controllers Report (1987-88) indicates that business license
tax revenues represent 5.8% of general revenues statewide. To see how you compare, below
are the comparison figures for all. charter cities in California.
CALIFORNIA CHARTER CITIES:
COMPARISON OF BUSINESS LICENSE TAX REVENUES
AS A PERCENTAGE OF GENERAL FUND REVENUES~
'% BLT of % BLT of
City G~neral Fund ~ity General Fund
Alameda 2.92 Pacific Grove 2.98
Albany 3.24 Pasadena 4.06
Alhambra 2.25 Petaluma 2.20
Anaheim 1.86 Piedmont 1.02
Arcadia 1.49 Placentia 7.55
Bakersfield (~.~- Pomona 3.89
Berkeley 8.33 Porterville 3.63
Burbank .' 2.08 Redondo Beach 3.78
Cerritos 1.70 Redwood City 0.85
Chico 1.'53 Richmond 2.65
Chula Vista 1.29 Riverside 2.37
Compton 3.42 Roscvillc 1.19
Culver City 11.01 Sacramento 2.36
Cypress 3.22 Salinas 3.44
Del Mar 4.21 San Bcrnardino 4.96
Downey 4.27 San Bucnaventura 1.7S
Eureka 1.94 San Diego 1.07
Fresno 7.06 San Francisco .2.49
Gilroy 2.68 San Jose 5.10
Glendale 0.49 San Lcandro 2.10
Grass Valley 1.49 San Luis Obispo 2.65
Hayward 2.72 San Marco 3.96
Huntington Beach 1.49 San Rafael -4.07
Ingiewood 6.24 Santa Aha 5.22
Irvine 1.79 Santa Barbara 3.28
lrwindale 32.41 Santa Clara 0.67
Long Beach 5.38 Santa Cruz 2.73
Los Alamitos 2.72 Santa Monica 10.01
Los Angeles 14.60 Santa Rosa 3.37
Marysville 2..48 Seal Beach 3.60
Merced 2.33 Stockton 5.88
Modesto 9.44 Sunn~ale 0.39
Monterey 5.37 Temple City 1.40
Mountain View 0.55 Torrance 5.16
Napa 5.60 Tulare 3.05
Needles 2.81 Valle jo 1.51
Newport Beach 1.74 Visalia '2.99
Oakland 13.67 Watsonville 1.85'
Oroville 1.24 Whittier 2.47
Source: Financial Transactions Concerning Cities, 1987-88
SCHEDULE C
BUSINESS LICENSE REVENUE BY
CLASS AND BUSINESSES PER CLASS
NUMBER OF
CLASS REVENUE BUSINESSES
A $ 351,148 2,204
B 132,055 2,686
C 410,214 2,702
D 123,593 323
Flat Fee 126,185 2,333
Exempt * -0- 348
TOTAL $1,143,195 10,596
* Exempt by Government Code: Banks, insurance companies and
charitable organizations.
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1:BD08t0903 SCHEDULE D
GROSS RECEIPT TIERS AND RATES
(Rates Are Cents Per $1,000 of Gross Receipts)
CURRENT PROPOSED
GROSS GROSS
CLASS RECEIPTS RATE RECEIPTS RATE 1 RATE 2
B $1-600,000 .35 $1-1,000,000 .30 .30
600,001 and more .17 1~000,001-10,000,000 .15 .20
10,000,001-100,000,000 .05 .10
100,000,001 and more .01 .01
C $1-600,000 .30 $1-1,000,000 .30 .30
600,001 and more .16 1,000',001-10,000,000 .15 .20
10,000,001-100,000,000 .05 .10
100,000,001 and more .01 .01
D $1-600,000 .25 $1-1,000,000 .30 .30
600,001 and more .15 1,000,001-10,000,000 .15 .20
10,000,001-100,000,000 .05 .10
100,000,001 and more .01 .01
A $1 and more .65 $1 and more .65 .65
Examples of types of businesses in each class:
(B) Manufacturing: Printers, dry cleaners, soft drink bottlers,
ice cream plants and machine shops~
(C) Retail: Restaurants, bowling alleys, department stores
and specialty shops.
(D) Wholes.ale~ Businesses that sell wholesale including
automobile deal-ers.
(A) Professional: Accountants, physicians, attorneys, consultants
such as geologists and engineers.
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1:BD0810904 SCHEDULE E
CURRENT REVENUE COMPARED TO
PROJECTED REVENUE UNDER RATE 1 AND RATE 2
(Rates Are Cents Per $1,000 of Gross Receipts)
PROJECTED PROJECTED
GROSS RECEIPTS RATE 1 REVENUE RATE 2 REVENUE
$1-1,000,00Q ..30 $384,547 .30 384,547
1,000,001-10,000,000 .15 186,871 .20 249,167
10,000,001-100,000,000 .05 ~'33,943 .10 67,882
100,000,001 and more .01 -0- .01 -O-
TOTAL PROJECTED REVENUE $605,361 $701,596
CURRENT REVENUE CLASSES B,C & D (665,862) (665,862)
ESTIMATED CHANGE ( 60,501) 35,734
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1:BD0810905 SCHEDULE F
NUMBER OF BUSINESSES EXPERIENCING
INCREASE/DECREASE IN TAXES PAID
UNDER RATE 1 AND RATE 2
RATE 1 RATE 2
NUMBER OF NUMBER OF
TOTAL BUSINESSES PAYING BUSINESSES PAYING BUSINESSES PAYING
CLASS BUSINESSES MINIMUM TAX MORE (LESS) TAX MORE (LESS) TAX
B 2,686 1,671 47 ( 968) 75 ( 940)
C 2,702 778 541 (1,383) 577 (1,347)
D 323 76 236 ( 11) 242 ( 5)
TOTAL 5,711 2,525 824 (2,362) 894 (2,292)
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~ 1:BD0810906 SCHEDULE G
: , BU$I/~$$ LICENSE TAX
Au~hority: Sec~-ion 37101 of the Government Code; Section 16000
e= seq. of t_he Bus/_~ess and Professions Code.
Administering Agency: City
Description: The Business I.~cense Tax is imposed on businesses
~or the privilege of conducting business within the city. The
· tax is most co--only based on gross receipts or levied at a flat
rate, but is sometimes based on the quantity of goods produced,
n,~her of e~ployees, number of vehicles, or some combination of
~actors. Rates are set at each city's discretion. Cities may
levy T--his tax for both regulatory and revenue raising purposes.
However regulatory fees can only be ~evied to cover =he costs of
'regulation.
Over 42'0 California ~'
c.,les assess t_his tax.
~xemD=ions: Cafe musicians; veterans engaged in vending goods
real es.cate auctioneering; renting, leasing or operating laundry
equipment and coin opera=ed vending machines; businesses ~hat
manufacture, sell, purchase, posess or transport alcoholic
beverages; and banks, insurance companies, =heir agents and other
financial institutions.
Use of Revenues: Unres=ric~-ed, but must be received into =he
city general fund.
~.ie!d and Grown. h:
% To=al % Change vs.
Yield Revenues Previous Yr.
?Y 1980-8! $ 209,855,141 2.92 + 3.32
.~Y 1981-82 235,575,769 2.28 +12.26
~ !982-~3 255,730,647 2.40 + 8.56
~ 19S3-84 305,B69,329 2.&l -.'19.61
FY .1984-85 344,717,819 2.51 +12.70
~ !985--86 384,356,249
LEAGUE OF CALiFOi{I~-iA CIT~
1400 ~ street
~ETUF2~ IN 2 ~F~ FLE~E
- 12 -
' 'Tax Ordinance Drafting Tips
At the February Contim,ing Education Seminaz, Bob Flandzick provided a helpful
"check list" of issues to consider in drafting or reviewing tax ordinances. They are as
follows:
Docs the ordinance clearly spell out what the taxable ~vcnt is? Does the
event occur inside or outside city t/m/ts?
2. Does it clearly indicate who the taxpayer is? This is especially important
with util/ty users tax and transient Occupancy tax ordinances, where the tax
collector/s typically a private entity.
.3.Does it specify who the tax collector is? Ag:~in, this is especially important
for utility users and transient occupancy taxes.
4. What remedies does the ordinance provide for enforcement and collection
procedures? The ordinance should clearly define the consequences of not
paying the tax, including civil and criminnl pennlfies, interest charges
(when interest start accruing and what is the interest rare) and so on.
Note: Cities are subject to usury laws.
5. Does the ordinance contain a clear statement of ~ rates and an~v
~ from or caos on the taxes imposed? The or,/un-ce should be
exT, licit on how one qu:~lifies for exemptions, including the procedure and
timing :for documenting one's etig/biliry therefor.
6. Watch out for stamtgry and/or constiruri0na] exemprigns (e.g., b~nks,
in-qm-ance comp:~nies).
7. Watch our for Proposition 13 and 62 "spec/al tax" issues. Dc) not "earmnrk"
tax proceeds for certain purposes. The smf:f report should say "the
attorney advises that the proceeds of the mx, since ir/s a general tax,
be deposited to the ci~s general fund and w/il be subject ro the city
counciI's general budget authority."
8. Does the tax satisfy constitutional requirements (e_.j%. due process, first
nmendmem, equaJ protection, commerce clause)?
9. Watch out for tax reductions: An amendment to a iriven tax ordinance to
increase or decrease a tax may qualify as a new tax lew. A bener
approach is to suspend all or a pomon of a mx for a Ii'ired time period
and a limited amoum; moreover, if the suspension is void or invalid for
any reason, the ori~nnl lax is deemed rein.~ta~ed.
10. Cons/der the use of validation proceedings, see, e_.~, Ca/. Code Civ. Proc.
860, to protect the city against challenges to tax ordinances.
Bob notes that one of the easiest ways to educate a judge presiding over a case
.challen.~ng a tax ordinance is to hav~ a welt-drafted ordinance. Covering the above
~sues Is a good first step to having such an ordinance.
S~eramento, Callfornia 95g14
5.02.300
Flat Rate
Class
No. Quarterly Annually
1. Producing oilwells, in addition to other
business licenses required, each producing
well wittxin the city:
1st I00 wells (per well) S 20.00
2nd 100 ~vells I per well) I 0.00
in excess of 200 wells (per well) 5.00
2. Heavy industrial servicing and oilfield
repair organizations 20.00
4. Operators of pinball and marble games
and other amusement devices (each device) 12.00
6. Auctioneer (see Chapter 5.06) 60.00
8. Bail bond broker 100.00
10. Barbershops, each chair 6.00
11. Beauty shop, each operator 6.00
12. Barber college or school 96.00
13. Beauty college or school 96.00
15. Billiard or pool tables, each table
(see Chapter 5.40) 12.00
17. Cardroom, first table each room $100.00
Each table in excess of one per room
(see Chapter 5.t6) 35.00
19. Christmas tree tot 20.00
2 I. Construction: 530 per year or fractional
parr thereof for first $150,000 of gross
receipts: 560 per year or fractional parr
thereof over $150,000 to 51 million of
gross receipts; S 120 per year or fractional
part thereof over $1 mill/on of gross
receipts
23. Curb painting tsee Chapter 5.28) 10.00
25. Public dances (see Chapter 5.44) 10.00
27. Health club 40.00
29. Hotels, lodginghouses and auto courts per
room (see Chapter 5.26) .75
3 I. Ice cream, soft drink, fruit and vegetable,
etc. peddling 10.00
33. Itinerant merchant 20.00
35. Secondhand furniture dealers ~see Chapter
5.46) 100.00
37. Pawnbroker (see Chapter 5.46) 200.00
39. Junk collector (see Chapter 5.46) 40.00
41. Junk dealer (see Chapter 5.46) 100.00
43. Personal loans by other than pawnbroker 100.00
(Bakersfield 9-83) l 8 2 ,_.._
5.02.300
Flat Rate
Class
No. Ouarterly Annually
45. Purchasers of commercial paper or factors S 100.00
49. Masseur Isee Chapter 5.32) 15.00
50. Miniature golf course 20.00
52. Music boxes, each device 10.00
54. Newspapers, daily 500.00
56. Palmist, fortuneteller, clairvoyant.
etc. {*except at conferences, seminars, or
similar gatherings of a duration of four or
less days, attended by 20 or more such
palmists, fortunetellers, clairvoyants, etc.,
each person performing services for compen-
sation shall pay a license fee of S 15.00) 300.00*
58. Coin-operated photograph machines, each
machine 20.00
60. Private detective, process server 20.00
61. Private patrol, each business (see Chapter
5.42) 20.00
62. Private patrol watchman, etc., each person
{see Chapter 5.42) 10.00
63. Savings and loan associations 100.00
64. Solicitors of advertising for radio and T.V.
(see Chapter 9.32) 50.00
66. Taxi. each vehicle (see Chapter 5.50t S15.00"
70. Schools, dancing 20.00
71. Schools, secretarial, trade, etc. 20.00
72. Shoeshining, first chair each stand 6.00
Each chair in excess of one per stand 2.00
74. Shooting gallery I. see Chapter 5.40! t00.00
76. Professional sporting events, etc. 15.00
78. Stockbroker, securties and commodities
broker, per agent 40.00
80. Door-to-door or telephone solicitors, retail,
each solicitor t excludes salesman /'or licensed
dealers) 10.00
82. Traveling open-air and tent shows, circus and
exhibits lsee Chapter 5.36) 500.00
84. Amusement riding devices only I food and
drink stands included) 12.50
85. Carnival amusement games, tests of skill, etc. 750.00
86. Amusement rides as permanent business in
city 50.00
88. Weighing machines, each machine 1.00
] 83 ( BakersfielO
Fiat Rate
Class
No. Quarterly Annually
90. Administrative office and/or other similar
quarters of business not subject under this
chapter to a business license tax by the city
other than for oil wells, storage and ware-
housing space, each 100 square feet or
portion thereof of usable floor space within
the city ($10 minimum) 1.00
91. Storage and warehousing by businesses, not
subject under this chapter to a business
license tax by the city other than for oil
wells and administrative officd quarters,
each 100 square feet or portion thereof
of floor space or open yard storage space
within the city ($10 minimum)
Indoor floor space $ .50
Open yard storage space .10.
94. Arts and Crafts Fair or similar activities in
which more than five vendors not exceeding
five calendar days in duration. Five to ten
participants - $25.00: ten to twenty-five
participants - $50.00: twenty-five to fifty
participants - 575.00: over fifty participants
- S 100.00.
(Ord. '2_936 § 1, 1984:0rd. 29]8 § 1. 1984:prior code § 6.20.700).
(Bakersfield 5-85) ] 84
TOTAL BUS # OF ~U$ REV PER
CO ~ CITY TYP~.* T.TCENS~. REV LIC~-NS~.S LICENSe. POPU~TION
i Ai~eda GR $00,000 5,600 ~43 77,000
19 ~~ra , GR 420,000 7,000 ~0 75,000
19 ~oa~ia ~~ 600~00 5~500 109 . 49,000
I~. ;~ake~f~eld <..~ . 1,o00,000 10,000 i00 162,000
' 19 Baldwin ~=k "'~~ 360,000' 3, S'00 95 63,
19 Bail.=.. .~ ..:, GR 276~ 000 1,100 251 28,000
'"'-.'.'- 1 '" ~er~ey.~.... ~R 4,500 ,.O00 14,000
,':;~.c' 3D ~ ~rma:~.~..:...;~. ~..'~:~..GR+~L < :. 360,000 2,700 133 34,000
..: .-... .. :"' GR+~' ".
~:':".:'--:.'. 56 c~illo; .c.' - -::': 500,000 5,500 ~I~ ........ 4~, 000
· "~i~::'~7' ' C~!sb~' ~+~ ' ' 697,000 5,000 !39 62,000
36 ~!~o GR+~ _ 335,000 2,000 168 57,000
.....~ 37 -~a ~Vi~ --~L - 350,.D00 7,000 50 128,000
.~'";~ ~:>"~R .z~:':. C~on= GR+~~ ~35 ,.000 2,500 !36 37,000
=0 Clovis GR 598,000 2,500 2]9 47,000
19 Co,=on GR+F~ 1,200,000 5,600 214 . 93,000
7 Concor~ GR+~ I, 600,000 8,500
· _ 30 C~sa ~esa ..... GR 759,D00 !~,40D ~7 ~3., 000
'.;.'.].-~.' !9. ~ver City' GR -~.,700,000. i0,000 370 41,000
-' 30 C~r~ss .-~ GR .375,000 . '3,200 117
!5 Il ~cn=e GR ' ' 700,000". 4,200. !~ 95,000
.", ~6 ~On=~ · ~ : 625,000 7,000 ~B 78,000
30 ~oun%a~ V~ley GR+~ . 370,000 5,700 65 56,000
10 ~resno GR+~L 7,30O, 00O 24 t O00 ~ D4.-~=~,~i~='D O.O-
3 0 ~ie~on GR+~~ 710,000 9,3 00 76 112, O00
30 Garden Gr~e ~E 53~,000 __~,500 47 155,000
!9 Gar~ena GR~~ I,!05, O0O 8,00~ 138 51, C00
!9 'Ha~orne GR 1,100,000 5,300 208 67,000
! Hazard GR+~ S70,000 9,200 ~..~05..
. . ' _.7 20,
19 He~osa Bea~% GR+FL 425,000 2,700 ~:
30 Hunting=on Bch ~E 937,000 16,736 56 189,000
'19 Hun=~on P~rk GR 650,000 4,500 144 52~00
i9 ing!swood ~ 2,200,000. !0., 000 .:220 .... I~3 ,DOD
30 ' i~-ine ~ 900,000 i!, 000 8~ !0~, 000
50 ~ H~ra GR+F~ 311,000 ~, 800". S2 49,000
!9 ~kewood .GR~F~ 394,000 3,300 ' 119 77,000
!9 La~daie FL 250,0D0 2,200'>.'~', 114 27,000
I Liv~ore GR 834,000 3,400 ;:];.<.. · ' 245 57,000
- !~ L~ ~=% ~~ S,T29_,000 2~,300~:..~.-'- %i~-_~-~U;~D~
19 L~ ~ies GR 200,000,000 300,00O "%~'.''
!9 .Manh~zn .Beach ~ i,~,O00 4/600."' 2~3
~i ~Io ~rk GR 614,000 3,200 '" 192 2E, O$O
50 _M~~ GR~ ~, 500,000 8,600 ~07~.~' ~Tl~2~ DO0'
36 Mon=c!a~ GR~FL 500,000 4,000 125 26,000
19 Monn.ebei!o GR+~L 803,000 3,500 229 55, C00
19 ~a~ ~=k FL+~E 75g, 00O 4,300 174 65,000
30 New~o~ Beach GR+~ 966,000 !3,900 69 70,000
!9 - No~wa!k. GR~ ~50,000 ~, 500 129 ~._, 000
! Oared GR 2D,500,000 47,000 43 6
37 Oceansi~e F~N~ 600,000 6,300 95 !!8,000
36 0nz~io GR 85~, 000 7,200 { ~!8 -
/' 30 Orznge GR+FL i,500,000 16, 000 94
56 Ox.~&rd GR~FL 1,537,000 6,195 ~,~ 248 -:'-~--?-.
33 Palm Dese-~-~ GR 500,000 6,800 -~ 74 ..... "' 19,'000
19 Pasadena A~-~ 2,000,000 II, 000 ~J'~'182
20 Placen=ia GR+FL 500,000 3,800 132 ...-~, 42,000
19 Pomona GR l,/!0,000 8,000 ~5! ~20, DOD
19 Red~ndo Beach F~E 1,200,000 12,600 95 65,000
36 Rialto GR 617,000 5,000 123 64,000
U3 Riverside GR+F~ 3,000,000 15,000 ~200 ~:'
34 Sacr=men=o GR 3,3 O0,000 2S, ooo ~18 .~...
36 San Be~ar~ino GR+FL 4, I00,000 I0,000 ~i0-.~.<'C~::k~ !54::~-D00
30 San Clemen=e GR 250,000 3,500 71 39,000
~7 San. Diego ~E 2,000,000 69,000 29 !%086,000
!9 San Pe~ando GR+FL 713,000 2,800 255 21,000
43 San Jo~e ~ 1!,300,000 45,000
'- I San ~andrD F~E 675,000' 7,000 96 67,000
.... ~. 40 San Luis Ob!sp° GR+FL ~50,000 4,500 122
21 San Rafaei .-. ~L 7B0,000 5,300 147 46,000
3 0 Santa .Aha GR+FL 4,211,000 = 5,476
42 San=a B~rbar= GR+~L 1,300,000 '14,000 93 80,000
19 Santa Mcnica GR - 6,500,000 i~,000 278 ~,.000
49 San=a Ro~a 'GR ! ,400,000 9,300 ~I
44 Sco=%s Valley FL 308,000 900 ~42 9,000
20 Se~'! Beach GR+~L 170,.000 800 I13 27,000
39 S=ockton GR 4,087,000 i!,.500 %. ~55 :;~,.~'~2~, 0'00~
_ ~3 S~n~aie ~i 215,000 7,7~6 28 ~= 000
54 Tulare GR+!~E 254,0O0 !, 600 159 30,000
30 Tus=in ~ 142,000 4,500 ~ 4V,O00
48 ~allej c GR .380,000 . 4,500 84
56 ~=~a GR+~E 750 ,. 000 9 ~ 300 81 94,000
~7 "¢isna ~ .450,000 6, i00 74
7 W~nu= ~eek GR !,980,000 ..: . '5,'900 ~36 6~,000
19 Wes= C~!na GR+FL+~ i, 072,000 4,200 255 94,000
30 ~es~i~ter T~T 320,000 2,600 . 89 74,000
344~738~ 000 1,127,593' 306 13,445,000
DRAFT'
8~22~90
ORDINANCE NO.
AN ORDINANCE OF THE COUNCIL OF THE
CITY OF BAKERSFIELD AMENDING CHAPTER
5.32 OF THE BAKERSFIELD MUNICIPAL
CODE RELATING TO MASSAGE
ESTABLISHMENTS.
BE IT ORDAINED by the Council of the City of
Bakersfield as follows:
SECTION 1.
Chapter 5.32 of the Bakersfield Municipal Code is
hereby amended to read as follows:
Chapter 5.32
MASSAGE ESTABLIsHMENTs
Sections:
5.32.010 Definitions.
5.32.020 Permit required.
5.32.030 Application - Issuance - Fee.
5.32.040 Regulations.
5.32.050 Revocation.
5.32.060 Appeal.
5.32.010 Definitions.
Whenever used in this chapter, unless a different
meaning clearly appears from the context, the words set out in
this section shall have the following meanings:
A. "Massage" means a method of treating any external
part of the body for remedial or hygienic purposes, consisting of
rubbing, stroking, kneading or tapping with any body part or any
instrument.
B. "Massage establishment" means an establishment
having a fixed place of business where any person engages in,
conducts, carries on, or permits to be engaged in, conducted, or
carried on for a fee, profit or other compensation, massage,
baths or other similar procedures.
C. "Massage technician" means any person who
administers to another person for a fee, profit or other
compensation, massage, baths or other similar procedures.
D. "Person" means any individual, partnership,
corporation or association of any nature whatsoever.
5.32.020 Permit required.
A. Except as provided in subsection B., below, it is
unlawful for any person to keep, maintain or operate a massage
establishment, or to perform massage for a fee, profit or other
compensation, in the city, without having first procured a permit
from the city manager or his designee. Each massage technician
must hold a valid permit.
B. Subsection A. of this Section shall not apply to
establishments wherein the only persons performing massage are
the following:
1. Physicians, nurses, physical therapists,
chiropractors, osteopaths or cosmetologists licensed in their
respective professions by the State of California pursuant to the
Code of Business and Professions;
2. Massage technicians holding valid diplomas or
certificates of graduation from a school or other institution
licensed by the State of California Department of Education
wherein the method, profession or work of massage is taught,
performing under the direction of, and in the presence of, a
physician, nurse, physical therapist, chiropractor, osteopath or
cosmetologist licensed in his or her respective profession by the
State of California pursuant to the Code of Business and
Professions.
3. A shiatsu therapist who has graduated from, and
been granted a diploma by, a school of Shiatsu licensed by the
Department of Education of the State of California.
C. Subsection A. of this Section shall not apply to
the following persons:
- 2 -
1. Physicians, nurses, physical therapists,
chiropractors, osteopaths and cosmetologists, all of whom must be
licensed in their respective professions issued by the State of
California pursuant to the Code of Business and Professions.
2. Massage technicians holding valid diplomas or
certificates of graduation from a school or other institution
licensed by the State of California Department of Education
wherein the method, profession or work of massage is taught,
performing under the direction of, and in the presence of, a
physician, nurse, physical therapist, chiropractor, osteopath or
cosmetologist licensed in his or her respective profession by the
State of California pursuant to the Code of Business and
Professions.
3. Shiatsu therapists who have graduated from, and
have been granted a diploma from a school of Shiatsu licensed by
the Department of Education of the State of California.
5.32.030 Application - Issuance - Fee.
A. Applications for permits under this section shall
be made on forms to be furnished by the city manager or his
designee, shall be signed Under penalty of perjury by the
applicant and shall require the following information:
1. The name, mailing address, two previous
addresses immediately prior to present address, title, telephone
number, previously used names, date of birth, sex, height,
weight, eye color, hair color, driver's license number, social
security number, previous employment for the three years
immediately preceding the date of application, prior licenses
held and whether such licenses were ever revoked or suspended and
the reason therefor, and the arrest record of the applicant and
of all persons who will manage the business;
2. The name, mailing address and location of the
business; and
3. The business tax certificate number of the
business.
B. Each application shall be submitted along with two
portrait photographs at least two-inches by two-inches.
C. Each applicant shall submit a valid diploma or
· certificate of graduation from a school or other institution
-- 3 --
licensed by the State of California Department of Education,
wherein the method, profession and work of massage is taught.
D. The city manager or his designee shall, in his
discretion, issue a permit if he finds:
1. That the application is truthful;
2. That neither the applicant nor any manager of
the business has been convicted of a crime substantially related
to the qualifications, functions or duties of the business for
which application is made, unless he has obtained a certificate
of rehabilitation.
3. That neither the applicant nor any manager of
the business has done any act involving dishonesty, fraud or
deceit with the intent to substantially benefit himself or
another, or substantially injure another.
4. The building and the business for which the
application is made will be maintained and conducted in
accordance with all laws of the city and the state, including,
but not limited to health, structural soundness, fire safety and
zoning.
5. That a valid business tax certificate has been
issued for this business.
6. The applicant is twenty-one years of age or
older.
7. The applicant for a permit to operate as a
massage technician has been granted a valid diploma or
certificate of graduation from a school or other institution
licensed by the State of California Depar=ment of Education
wherein the method, profession or work of massage technicians is
taught.
8. That the applicant has not had a permit, issued
under this section, revoked, unless the city manager finds that
the reasons for such revocation are unrelated to this
application.
C. Ail permits issued under this chapter shall remain
in effect until December 31 of the calendar year of issue, unless
earlier suspended or revoked.
- 4 -
D. The applicant shall pay a fee not to exceed the
cost of processing any such application as set forth in Section
3.70.040.
5.32.040 Regulations.
A. A recognizable and readable sign shall be posted'at
the main entrance identifying the establishmen, t; provided,
however, that all signs shall comply with the sign requirements
of the city.
B. Lighting shall be provided as required by the
Uniform Building Code, adopted in Chapter 15.12; in addition, at
least one artificial light of not less than forty watts shall be
provided in each enclosed room or booth where massage services
are being performed.
C. Ventilation shall be provided as required by the
Uniform Building Code, adopted in Chapter 15.12.
D. Adequate bathing, dressing, locker and toilet
facilities shall be provided for patrons; a minimum of one tub or
shower, one dressing room containing a separate locker for each
patron to be served, which locker shall be capable of being
locked, as well as a minimum of one toilet and one washbasin
shall be provided by every massage establishment; provided,
however, that if male and female patrons are to be served
simultaneously at the establishment, separate bathing, massage,
dressing and toilet facilities shall be provided for male and
female patrons.
E. All walls, ceilings, floors, pools, showers,
bathtubs, steamrooms, and all other physical facilities for the
establishment must be in good repair and maintained in a clean
and sanitary condition; wet and dry heat rooms, steamrooms or
vapor rooms, showers and toilets shall be thoroughly cleaned each
day the business is in operation; bathtubs shall be thoroughly
cleaned after each use.
F. Clean and sanitary towels and linens shall be
provided for each patron of the establishment; no common use of
towels or linens shall be permitted.
G. A minimum of one separate washbasin shall be
provided in each massage establishment for the use of employees
of any such establishment, which basin shall provide soap or
-- 5 --
~etergent and hot and cold running water at all times and shall
be located within or as close as practicable tO the area devoted
to the performance of massage services. In addition, there shall
be provided at each washbasin, sanitary towels placed in
permanently installed dispensers.
H. All employees of the massage establishment, and all
persons performing massage shall be twenty-one years of age or
older.
I. No massage establishment shall operate at any time
unless there is displayed in a location clearly visible to the
public a valid permit, issued pursuant to the provisions of this
chapter, to so operate.
J. Any permit issued pursuant to this chapter shall be
non-transferrable, and shall be valid only as to the applicant
and location provided on the application for such permit.
K. It shall be the responsibility of the holder of the
permit for the massage establishment to insure that each person
employed as a massage technician shall have first obtained a
valid permit pursuant to this chapter.
L. The permit holder for the massage establishment
shall maintain a current file of all persons employed by him or
her. The file shall contain true names and aliases used by such
employees, age, birthdate, height, weight, color of hair and
eyes, home address, phone numbers, social security number and the
date of employment and termination.
M. Every person holding a permit pursuant to this
chapter shall kgep a record of the date and hour of each
treatment the name and address of the patron and the name of the
massage technician administering such treatment. The record
shall be open to inspection by the city manager or his designee
during business hours. Such records shall be maintained for a
period of two years.
N. No person holding a permit pursuant to this chapter
shall permit communication devices to be installed or used in any
manner on the premises of the massage establishment so as to
interfere with or hinder inspection by a law enforcement officer.
O. The permit holder for a massage establishment shall
be present on the licensed premises at all times when the
establishment is in operation.
- 6 -
P. No person shall conduct or operate, or permit to be
conducted or operated, a massage establishment between the hours
of ten p.m. and seven a.m. of the following day.
Q. Any person holding a permit for a massage
establishment shall, during business hours, be responsible for,
and provide, that the premises be readily accessible and open for
inspection by law enforcement officers or other emDloyees~of the
city who are charged with enforcement of health and safety or
other laws of the city or state.
R. The departments of planning, building, fire and
health departments shall, from time to time, make an inspection
of each massage establishment in the city for the purpose of
determining that the provisions of this chapter are met.
S. No person licensed to do business as provided in
this chapter shall operate under any name or conduct the business
under any designation not specified in the permit.
T. All massage technicians shall hold valid diplomas
or certificates of graduation from a school or other institution
licensed by the State of California Department of Education
wherein the method, profession or work of massage is taught.
5.32.050 Revocation.
Any permit issued pursuant to this chapter shall be
immediately revoked by the city manager whenever he finds:
A. That misrepresentations were made on the
application; or
B. That the applicant has been convicted of a crime
substantially related to the qualifications, functions or duties.
of the business for which application is made, unless he has
obtained a certificate of rehabilitation; or
C. That the applicant has done any act involving
dishonesty, fraud or deceit with the intent to substantially
benefit himself or another, or substantially injure another; or
D. That any of the terms or conditions of said permit
have been violated, or that the business has been operated in
violation of local, state or federal law.
- 7 -
5.32.060 Appeal.
A. Should any applicant be dissatisfied with the
decision of the city manager or his designee not to grant a
permit or for the revocation of a permit, then said applicant may
make written objection to the city council setting forth the
grounds for dissatisfaction, whereupon the council shall hear
said objections at a regular meeting no later than three weeks
following the filing of the objection with the city clerk. The
applicant shall be given written notice no less than three days
prior to said hearing. The council may, upon said hearing,
sustain, suspend or overrule the decision of the city manager,
which decision shall be final and conclusive.
B. Pending the hearing before the council, the
decision of the city manager shall remain in full force and
effect and any reversal thereof by the city council shall not be
retroactive but shall take effect as of the date of the council's
decision.
SECTION 2.
This Ordinance shall be posted in accordance with the
City Charter provisions and shall become effective thirty (30)
days from and after the date of its passage.
--- o0o
I HEREBY CERTIFY that the foregoing Ordinance was
passed and adopted by the Council of the City o2 Bakersfield at a
regular meeting thereof held on , by the
following vote:
CITY CLERK and Ex Officio Clerk of the
Council of the City of Bakersfield
APPROVED
CLARENCE E. MEDDERS
MAYOR of the city of Bakersfield
APPROVED as to form:
ARTHUR J. SAALFIELD
CITY ATTORNEy of the ~ity of Bakersfield
LCM/meg
BU -ORD\
MASSAGE.ORD
8/22/90
- 9 -
PRICE RESEARCH CO.NSULTANTS
PUBLIC OPINION and MARKETING RESEARCH
August 21, 1990
John Stinson
Assistant to the City Manager
City Manager's Office
City of Bakersfield
1501 Truxtun Avenue
Bakersfield, CA 93301
Dear John:
Enclosed please find a copy of the draft questionnaire. Please
review for factual content. We have made the revisions that you and
I discussed. In addition we have made some deletions and format
changes.
We need confirmation from you on the figures in the questionnaire
pertaining to the total bond and the project amounts. You have
advised that you will have this information by the end of this
week.
We need final approval on the questionnaire no later than Monday,
August 27, 1990. We need the questionnaire approved by this date
so that we can complete the survey and provide you with results
before any legal deadlines that you must meet.
If you have any questions please call.
Sincerely, "~,'
Carol A. Williams
e~c.
FAXED 8/21/90
(805) 323-3780
2680 BISHOP DRIVE, SUITE 205 · SAN RAMON, CA 94583 · (415) 277-0390
PRICE RESEARCH ~~~
CITY OF BAKERSFIELD - PUBLIC SAFETY BOND STUDY #9C-37
SEPTEMBER 1990
PHONE NUMBER:
RESEARCHER:
Hello, this is with Price Research Consultants, a public
opinion firm. I'd like to get your opinion on some issues of
interest if I may. All of your responses will be completely
confidential.
1. I would like to begin by asking you how you feel about this
area as a place in which to live. Do you consider it to be a very
desirable, somewhat desirable, somewhat undesirable, or very
undesirable place to live?
VERY DESIRABLE 01
SOMEWHAT DESIRABLE 02
SOMEWHAT UNDESIP~BLE 03
VERY UNDESIRABLE 04
DK/NA 09
2. For each of the following issues in your community, please
tell me if you think the issue is either extremely important, very
important, somewhat important, or not important:
ex vy sm not DK/NA
-Police services 01 02 03 04 09
-Population growth 01 02 03. 04 09
-Overcrowded schools 01 02 03~' 04 09
-Fire Dept. services 01 02 03 04 09
-Crime 01 02 03 04 09
-Air quality 01 02 03 04 09
-City Engineering and 01 02 03 04 09
Building Safety ServiCes
3. In general, how would rate the quality of police services
provided by the local city police department? Would you rate the
quality of local city police services as excellent, above average,
below average or poor?
EXCELLENT O1
ABOVE AVERAGE 02
AVERAGE 03
BELOW AVERAGE 04
POOR 05
DK/NA 09
4. In general, how would rate the quality of fire protection by
the local city fire department? Would you rate the quality of
local fire department protection as excellent, above average, below
average or poor?
EXCELLENT 01
ABOVE AVERAGE 02
AVERAGE 03
BELOW AVERAGE 04
POOR 05
DK/NA 09
5. In general, how would rate the quality of services provided
by the City of Bakersfield? Would you rate the quality of city
services as excellent, above average, below average or poor?
EXCELLENT 01
ABOVE AVERAGE 02
AVERAGE 03
BELOW AVERAGE 04
POOR 05
DK/NA ' 09
6. Now I am going to read you some statements some people have
made about issues in the City of Bakersfield. After I read each
statement, please tell me whether you strongly agree, agree,
disagree, or strongly disagree with the statement.
SA A D SD DK/NA
'-The police department building is
overcrowded more space is needed. 01 02 03 04 09
-Taxes are already high. I would
never vote for a tax increase no
matter what it would be used for. 01 02 03 04 09
-Fire and emergency eqUipment are
adequate for providing our community
with quality fire protection. O1 02 03 04 09
-There is a great deal of waste in
the city budget. They
could easily make cuts. 01 02 03 04 09
-Building new fire stations is a
good investment in our community. 01 02 03 04 09
-Emergency response services in the
City of Bakersfield are adequate. 01 02 03 04 09
7. The City of Bakersfield is considering placing a measure on
the ballot that would increase property taxes in order to raise
$23.6 million to fund capital improvements in the fire, police and
the engineering and building departments. Would you favor or oppose
such a measure?
FAVOR 01
OPPOSE 02
UNDECIDED 03
3
8. Next, I am going to ask you to grade some seN;ices provided
by the City of Bakersfield with a letter grade just like a school
report card: A=excellent; B=very good; C=satisfactory; D=poor; and
F--very poor. How would you rate the performance of the City of
Bakersfield on the following:
A B C D F DK/NA
-Quality of Police Services 01 02 03 04 05 09
-Managing of City Monies 01 02 03 04 05 09
-Quality of Fire Department
Services 01 02 03 04 05 09
-Quality of City
Administrators 01 02 03 04 05 09
-Quality of Planning and Ol 02 03 04 05 09
Building Department
4
9. I'd like to read you some statements about the proposed school
tax. Please tell me whether the information in each statement
would make you more likely or. less likely to vote for the measure.
(ROTATE THE STARTING ORDER OF THESE QUESTIONS. DO NOT ALWAYS BEGIN
WITH THE SMALLEST DOLLAR AMOUNT.)
more less NO DIFF
-If you knew that taxes would
be increased $20 per year,
would you be more likely or
less likely to vote for the
measure? 01 02 09
-If you knew that taxes would
be increased $88 per year,
would you be more likely or
less likely to vote for the
measure? 01 02 09
-If you knew that taxes would
be increased $44 per year,
would you be more likely or
less likely to vote for the
measure? 01 02 09
-If you knew that taxes would
be increased $57 per year,
would you be more likely or
less likely to vote for the
measure? 01 02 09
-If you knew that taxes would
be increased $36 per year,
would you be more likely or
less likely to vote for the
measure? 01 02 09
-If you knew that taxes would
be increased $65 per year,
would you be more likely or
less likely to vote for the
measure? 01 02 09
5
10. Now, I am going to read some more statements about the
proposed school tax. Please tell me whether the informaticn in
each statement would make you more likely or less likely to vote
for the measure.
more less NO DIFF DK/NA
-If you knew that $6.9 million
would be used for an addition
to the police station, would
this statement make you more or
less likely to vote for the
measure? O1 02 03 09
-If you knew that $350,000 would
be used to purchase a new aerial
ladder fire truck, would
this statement make you more or
less likely to vote for the
measure? 01 02 03 09
-If you~ knew that $6 million
would be used to add three
floors to the Engineering and
Building Departments of
Public Works, would this
statement make ycu more or
less likely to vote for the
measure? 01 02 03 09
-If you knew that none of the
bond money would be used for
administrator salaries, would
this statement make you more or
less likely to vote for the
measure? 01 02 03 09
-If you knew that $200,000 would
be used to renovate the Hazardous
Material Division, wculd
this statement make you more or
less likely to vote for the
measure? 01 02 03 09
-If you knew that $750,000 would
be used for equipment and
expansion of the Fire
Communications Center, would
this statement make you more or
less likely to vote for the
measure? O1 02 03 O9
6
11. Please tell me whether the information in each of the next
statements would make you more likely or less likely to vote for
the measure.
more less NO DIFF DK/NA
-If you knew that $1.3 million
would be used to expand the
Fire Safety Control Division,
would this statement make you
more or less likely to vote
for the measure? 01 02~' 03 09
-If you knew that Sxxx would be
used to relocate fire stations,
would this statement make you
more or less likely to vote for
the measure? 01 02 03 09
-If you knew that Sxxx would be
used to build new fire stations,
would this statement make you
more or less likely to vote for
the measure? 01 02 03 09
-If you knew that $230,000 would
be used to obtain a heavy rescue
unit for earthquakes, would
this statement make you more or
less likely to vote for the
measure? O1 02 03 09
12. Now I am going to read some arguments that have been make
concerning the proposed City of Bakersfield tax measure.
more less NO DIFF DK/NA
-If you knew that if the bond
does not pass there would be
less money to fund public
safety services, would this
argument make you more or less
likely to support the measure? 01 02 03 09
-If you knew that it has been
projected that the City of
Bakersfield will need
5 more fire stations in the
next 5 years, would this
argument make you more or less
likely to support the measure? O1 02 03 09
-If you knew that if the bond
does not pass the city will
be unable to provide adequate
fire service coverage, would
this argument make you more
or less likely to support the
measure? 01 02 03 09
-If you knew that overcrowding
results in inadequate staff and
low employee morale, would this
argument make you more or less
likely to support the measure? 01 02 03 09
-If you knew that the City of
Bakersfield is projected to grow
by 62,000 people in the next 10
years, would this
argument make you more or less
likely to support the measure? 01 02 03 09
-If you knew that if the bond does
not pass there will be an
increase in fees for developers
and new homeowners, would this
argument make you more or less
likely to support the measure? 01 02 03 09
8
13. NOW that you have heard some information and arguments about
the proposed measure to raise $23.6 million to fund capital
improvements in the fire, police and the engineering and building
departments, would you favor or oppose such a measure?
FAVOR 01 (IF FAVOR ASK Q13A)
OPPOSE 02 (IF OPPOSE ASK Q13B)
UNDECIDED 03
13A. Would you say that you are strongly in favor,
somewhat in favor, or just in favor of the tax?
STRONGLY IN FAVOR O1
SOMEWHAT IN FAVOR 02
JUST IN FAVOR 03
DK/NA 09
GO TO 914
Would you say that you are strongly opposed,
somewhat opposed, or just opposed to the tax?
STRONGLY OPPOSED 01
SOMEWHAT OPPOSED 02
JUST OPPOSED 03
DK/NA -'~.' 09
9
14. If you had to choose between the three bond projects - the
expansion of services and purchasing of equipment for the Fire
Department, the expansion of the Police Department Building, or the
expansion of the Engineering and Building Departments - what would
be your first choice?What would be your second choice? What would
be your third choice?
DO NOT READ
WOULD NOT SUPPORT ANY 01
SUPPORT ALL EQUALLY. 02
DK/NA 09
14A. What is your first choice? (CIRCLE APPROPRIATE
RESPONSE)
Fire Dept. Services 01
Police Dept. Expansion 02
Engineering and Building
Dept. Expansion 03
14B. What is your second choice? (CIRCLE APPROPRIATE
RESPONSE)
Fire Dept. Services O1
Police Dept. Expansion 02
Engineering and Building
Dept. Expansion 03
14C. What is your third choice?.(CIRCLE APPROPRIATE
RESPONSE)
Fire Dept. Services 01
Police Dept. Expansion 02
Engineering and Building
Dept. Expansion 03
l0
Finally, I'd like to ask you a few questions for statistical
purposes, and then we'll be finished.
15. Regardless of how you may have voted in the past, What do you
consider yourself - a Republican, Democrat, Independent, or what?
REPUBLICAN 01
DEMOCRAT 02
INDEPENDENT 03
OTHER. 04
SPECIFY:
DK/NA 09
16. Thinking in political terms, would you describe yourself as
liberal, moderate, or conservative on most issues?
LIBERAL 01
MODERATE 02
CONSERVATIVE 03
DK/NA 09
17. .Are you a homeowner or a renter?
HOMEOWNER 01
RENTER 02
OTHER 03
18. How long have you been a resident:.-of the area? (READ
ALTERNATIVES)
less than 1 year
1-5 years 02
5-10 years 03
more than 10 years 04
DK/NA 09
11
19. What is your zip code?
WRITE ZIP CODE HERE
93301 O1
93302 02
93303 03
93304 04
93305 05
93306 06
93307 07
93308 08
93309 10
93311 11
93312. 12
93313 13
OTHER: 14
SPECIFY
20. What is your ~ '
approximate age? (READ ALTERNATIVES)
18-24 01
25-34 02
35-44 03
45-54 04
55-64 05
65 or more 06
DO NOT READ
DK/NA 09
21. What is the highest level of education that you have
completed? (READ ALTERNATIVES)
Less than high school "" 01
high school graduate 02
some college 03
business/technical school 04
college graduate 05
(4 year degree or more)
DO NOT READ
DK/NA 09
12
22. Which of the following best describes your racial or ethnic
identification? (READ ALTERNATIVES)
Caucasian 01
Black 02
Hispanic 03
Asian 04
DO NOT READ
AMERICAN INDIAN 05
ARAB DECENT 06
DK/NA 09
(INTERVIEWER: IF THE RESPONDENT DOES NOT FIT INTO ~HE CAUCASIAN,
BLACK, HISPANIC, OR ASIAN CATEGORIES, WRITE THEIR RESPONSE ON THIS
LINE:
)
23. I'm going to read a list of income categories. Please stop me
when I've read a category that best describes your total household
income. (READ ALTERNATIVES)
Less than $15,000 01
$15,000 - $30,000' 02
$30,000 - $45,000 03
$45,000 - $60,000 04
More than $60,000 05
DO NOT READ
DK/NA 09
Thank you for your time and opinions. Your thoughts are very
valuable and your cooperation is greatly appreciated.
POST CODE:
MALE 01
FEMALE 02
PRECINCT#
INTERVIEWER OBSERVATIONS:
RATE THIS INTERVIEW:
EXCELLENT 01
ABOVE AVERAGE 02
AVERAGE 03
BELOW AVERAGE 04
POOR 05
13