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HomeMy WebLinkAbout10/22/1999 BAKERSFIELD ~/--~ __~~ Jacquie Sullivan, Chair Alan Tandy, City Manager Patricia J. DeMond Staff: Alan Christensen Randy Rowles AGENDA SUMMARY REPORT SPECIAL MEETING COMMUNITY SERVICES COMMITTEE Friday, October 22, 1999 12:00 noon City Manager's Conference Room 1. ROLL CALL Call to Order at 12:20 p.m. Present: Councilmembers Jacquie Sullivan, Chair; and Patricia J. DeMond Absent: Councilmember Randy Rowles 2. ADOPT JUNE 2, 1999 AGENDA SUMMARY REPORT Deferred to the next meeting. 3. PUBLIC STATEMENTS None 4. NEW BUSINESS A. STAFF UPDATE AND COMMITTEE DISCUSSION REGARDING ICE SKATING FACILITY PROPOSED BY MEMBERS OF THE COMMUNITY City Manager Alan Tandy stated that for some months, through the Economic-Community Development Department, staff has been contacting companies in the ice facility business to see if we could attract some interest here. After contacting several companies, two firms responded with interest and actually visited and looked at possible sites. It would be premature to give out names, but both have multiple facilities, are well known and established in the business. Staff has done research on other ice facilities in California and has found that in very large markets, such as Los Angeles, the facilities are typically privately born, financed and operated. In markets for our size, it is more customary for such facilities to be municipally owned with a leased-operation to a private sector operator or have a management agreement. The primary issue in getting a firm here would be that it is a developmental market that would need to tap market potential through promotion/advertising Someone coming in to start a facility and build -,A.])OP'I'I~I) ~ S'[I]L,q,IT_~ ON JA_lq'[I/kl~.¥ 18, 2000 FILE COPY AGENDA SUMMARY REPORT COMMUNITY SERVICES COMMITTEE Friday, October 22, 1999 Page -2- it from the ground up would be looking at large advertising expenses, which would result in several years of less than full return on their investment. Therefore, such an operation would need incentives from the City in order to make it feasible. A single-sheet facility fully equipped without land is about $3.4 million and a double-sheet facility about $5.2 million. The firms that have come here have been given a list of the kinds of incentives that the City has. The availability of the incentives would be dependent on factors such as the specific nature of the proposal, the geographic location chosen for the site, and some incentives are available only with either pdvate or public ownership. It is most likely with our market conditions that we would be looking at an Enterprise Zone and/or redevelopment project area location because we have more tools in those areas to assist a facility to come into being. During our discussions with the firms, they indicated there might be some support from the business community. Once the companies have a chance to see how much revenue the business will generate, know their expenses, the size of the proposed facility (single or double sheet) and what they need to achieve for full financing, we can match it up with location possibilities and the kinds of incentives which might be available from the City or private business community. In the next few weeks we should have a concept of their proposed projects and whether their interest seems to be firm. B. STAFF UPDATE AND COMMITTEE DISCUSSION REGARDING ENTRY SIGNS AND BEAUTIFICATION OF ENTRANCES TO THE CITY Alan Chdstensen stated entry signs have been suggested as a way to improve the image and the identification of Bakersfield. Staff has been working on different design concepts: There are two phases. The first phase is the large monument signs as you enter the City and the second phase will be smaller entry signs used at freeway entrances. The Committee reviewed the eight different potential designs for the first phase monument concept, possible locations, size, readability and cost. (The designs are on the City's Web Site.) The cost range is from $15,000 to $80,000 depending on the design chosen. At this time, there are no identified sources of funding. As progress is made toward the design, issues which will need to be resolved are how to pay for the signs and their upkeep/maintenance and securing private property for placement of the signs on Highway 99 and Interstate 5 as CalTrans right-of-way may be difficult to obtain. Staff will continue to go out into the community to generate interest and continue looking for funding sources, perhaps sponsors for the signs. The City Manager directed Don Hoggatt, Public Works Park and Landscape Designer, to focus on three or four of the designs that the Committee thought were best, while keeping their comments and suggestions in mind. Mayor Bob Price spoke regarding his interest in getting these signs put up, at least two while he is still in office. He wants to re-activate his Economic Advisory Committee and get them involved and interested in working on this. The Mayor would like to take this task on and work in conjunction with the Committee. Committee Chair Sullivan stated she would welcome the Mayor's help with the project. AGENDA SUMMARY REPORT COMMUNITY SERVICES COMMITTEE Friday, October 22, 1999 Page -3- C. KEEP AMERICA BEAUTIFUL PRESENTATION BY THE RECREATION AND PARKS DEPARTMENT Recreation and Parks Director Stan Ford stated that money was approved in the 1999-2000 Budget for "Keep America Beautiful" and wanted to update the committee on the upcoming program. A video on the Keep America Beautiful program was shown to the Committee. The Keep Amedca Beautiful (KAB) System is a behavior-based approach to prevent littering and improve waste handling practices, such as recycling, at the grassroots level through education and community-wide involvement. The KAB System requires a commitment from citizens, businesses, elected and public officials, and civic leaders to work together in identifying local concerns, getting the facts, involving the people, planning and focusing on results, and providing positive reinforcement. It provides long-term solutions, rather that focusing on one-time cleanup events. Parks Supervisor Terry McCormick, who will be the project coordinator, pointed out that the first step is the payment of a one-time entry fee, based on population,-of $4,500 for certification in' the program, and it requires a letter from the Mayor stating that Bakersfield wants to become a "Keep America Beautiful" city. The fee includes training of the coordinator and a workshop for the people on the committee. There is an annual fee of $350. Along the way, after certification; volunteers from the community from business/industry, local government, education, neighborhoods, finance, civic, and public relations need to be chosen by the Council to make up a subcommittee. Mr. Ford stated that he already has a firm, Castle and Cooke, who is interested in participating. in the program by planting flowers in 38 entry ways, such as by the signs as you enter Silver Creek. The Committee discussed the importance of beautification, recycling, bulky-items day, and litter control. The City Manager stated that since it's clear that this Committee, and Council as a whole, want to proceed with beautification of the City and the certification fee was approved in the 1999-00 Budget, staff will proceed with certification and then bring this back to the Committee for further direction. 5. ADJOURNMENT The meeting was adjourned at 1:20 p.m. Attendance: Mayor Bob Price, City Manager Alan Tandy; Assistant City Manager Alan Christensen; City Attorney Bart Thiltgen; and Recreation and Parks Director Stan Ford; Parks Supervisor Terry McCormick; Park and Landscape Designer Don Hoggatt; Fire Chief Ron Fraze; Deputy Fire Chief Gary Hutton; Tammi Brown, reporter KUZZ; John Genter, ACN Communications; and Steve DeBranch, Castle and Cooke. cc: Honorable Mayor and City Council S:~AC\CSCornmittee\cs99oct22summary.wpd