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HomeMy WebLinkAbout04/21/21 VISIT BAKERSFIELD AGENDA PACKETVISIT BAKERSFIELD Q(KA A�A '1�7tZ SpUnip OF' �iwlY�lmewr G�✓'�Cmr I. CALL TO ORDER II. ROLL CALL VISIT BAKERSFIELD AGENDA April 21, 2021 Telephonic Conference Call 8:00 a.m. SPECIAL NOTICE Public Participation and Accessibility April 21, 2021 Visit Bakersfield Board Meeting On March 18, 2020, Governor Gavin Newsom issued Executive Order N29-20, which includes a waiver of Brown Act provisions requiring physical presence of the Visit Bakersfield Board or the public in light of the COVID-19 pandemic. Based on guidance from the California Governor's Office and Department of Public Health, as well as the County Health Officer, in order to minimize the potential spread of the COVID-19 virus, the City of Bakersfield hereby provides notice that as a result of the declared federal, state, and local health emergencies, and in light of the Governor's order, the following adjustments have been made: 1. The meeting scheduled for April 21, 2021, at 8:00 a.m. will not be open to the public. 2. Consistent with the Executive Order, Visit Bakersfield Board members may elect to attend the meeting telephonically and to participate in the meeting to the same extent as if they were physically present. 3. The public may participate in the April 21, 2021 meeting and address the Board as follows: • If you wish to comment on a specific agenda item, submit your comment via email to the City Clerk at City_Clerk@bakersfieldcity.us no later than 3:00 p.m. on Tuesday, April 20, 2021. Please clearly indicate which agenda item number your comment pertains to. Comments are limited to 3 minutes. If your comment meets the foregoing criteria, it will be read into the record during the meeting. • If you wish to make a general public comment not related to a specific agenda item, submit your comment via email to the City Clerk at City_Clerk@bakersfieldcity.us no later than 3:00 p.m. on Tuesday, April 20, 2021. Comments are limited to 3 minutes. If your comment meets the foregoing criteria, it will be read into the record during the meeting. III. PUBLIC STATEMENTS A. Correspondence received IV. MINUTES A. Approval of Minutes of the February 17, 2021 meeting, V. TREASURER'S REPORT A. Approval of Treasurer's Report of April 21, 2021 V1. STAFF REPORT A. Manager's Report Vill. OLD BUSINESS A. None Vill. NEW BUSINESS A. Approval of FY 2021-22 Visit Bakersfield Budget B. Nominating Committee Report Presentation 1. Re-elect Jessica Ramirez and Ryan Uhles to a two-year term beginning July 1, 2021. 2. Elect Amy Smith to a two-year term beginning July 1, 2021. 3, Elect Matthew Spindler to a one-year term beginning July 1, 2021 due to the resignation of Steve Hughes. 4. Elect Kenneth Siegfried as Chair, Ryan Uhles as Vice -Chair and Randy McKeegan as Treasurer for a one-year term beginning July 1, 2021. X. CLOSED SESSION A. None Respectfully submitted, \,-I I Y mul lu�c;f City of Bakersfield L, Visit Bakersfield Minutes Meeting of February 17, 2021 Visit Bakersfield, 515 Truxtun Avenue Regular Meeting - 8:00 AM I. Call to order Visit Bakersfield Board of Directors regular meeting was called to order by Randy McKeegan via Zoom.com on this 17th day of February at 8:00 a.m. II. Roll call Andrea Marroquin, Visit Bakersfield, conducted roll call. Directors Present: Chris Huot Ed Dorsey Randy McKeegan Denise Taylor -Connor Ryan Uhles Debora Hill Beth Brookhart-Pandol Kenneth "Ziggy" Siegfried Kim Huckaby Jessica Ramirez Directors Absent: Tamara Baker Steve Hughes Others Present: David Lyman, Visit Bakersfield Andrea Marroquin, Visit Bakersfield Joe Simpson, Visit Bakersfield Evangelina Medina, Visit Bakersfield Matt Billingsley, Visit Bakersfield Josh Rudnick, City Attorney's Office Jacqui Kitchen, City of Bakersfield III. Public Statements None Vigil ukersfeel l 1.ouircl Mee h-iig elbirvuury 1 7,X}21 :'Iuge 12 IV. Minutes A. Approval of October 21, 2020 Minutes Motion by Ryan Uhles, seconded by Debora Hill. All in favor. Motion approved. V. Treasurer's Report A. Approval of Treasurer's Report of February 17, 2021 Treasurer's Report presented by Randy McKeegan. Motion by Chris Huot, seconded by Kim Huckaby. All in favor. Motion approved. VI. Staff Report • David Lyman discussed STR data then provided additional updates, including progress on the new Bakersfield Visitor Guide in development. • Matt Billingsley provided a sales update. • Andrea Marroquin provided an update on the Visit Bakersfield online store and visitor requests. • Evangelina Medina gave updates on current and upcoming projects. • Joe Simpson gave an update on marketing efforts. VII. Old Business None VIII. New Business A. Approval of financial assistance to Westside Bullets to host National Softball Association (NSA) regional qualifiers tournaments in Bakersfield in 2021 - 2023. Motion by Ryan Uhles, seconded by Denise Taylor -Connor to approve assistance to Westside Bullets not to exceed $1,500 per event for a total not to exceed $36,000 within the term of a three-year agreement. All in favor. Motion approved. B. Approval of 2021 Board Meeting Calendar. Motion by Denise Taylor -Connor, seconded by Debora Hill to approve - 2021 board meeting calendar. C. Update on B -Cares Small Business Assistance Grants. Information only. No action needed. gil ukersfeel l 1.ouircl Mee h-iig elbirvuury 1 7,X}21 :'Iuge 13 D. Update on Brundage Lane Navigation Center (BLNC). Information only. No action needed. E. Update on City Budget Process. Information only. No action needed. F. Update on Clean Cities Initiative. Information only. No action needed. G. Update on Thomas Roads Improvement Programs (TRIP). Information only. No action needed. IX. Board Statements None X. Closed Session None XI. Adjournment Chair adjourned the meeting at 9:06 a.m. PREPARED 04/14/21, 10:56:58 EXPENDITURE REPORT PAGE 1 HTEPGM/GM601U BY FUND PERIOD 10/2021 2020-21 2020-21 2020-21 2020-21 2020-21 ADJUSTED YEAR TO DATE CURRENT UNENCUMBERED ACCOUNT NUMBER ACCOUNT DESCRIPTION BUDGET ACTUAL ENCUMBRANCES APPROPRIATIONS TRANSIENT OCCUPANCY TAXES 191-6590-675.10-01 REGULAR PAY 365,121 266,897.21 .00 98,223.79 191-6590-675.10-14 SPECIALITY PAY 1,825 1,351.00 .00 474.00 191-6590-675.10-15 AUTO ALLOWANCE 2,039 1,509.45 .00 529.55 191-6590-675.10-31 LIFE INSURANCE 401 296.82 .00 104.18 191-6590-675.10-33 MEDICARE INSURANCE 3,337 2,454.93 .00 882.07 191-6590-675.10-35 MEDICAL INSURANCE -ACTIVE 51,721 38,203.23 .00 13,517.77 191-6590-675.10-38 WORKERS COMP INS ALLOC 4,584 3,554.28 .00 1,029.72 191-6590-675.10-44 PERS - MISCELLANEOUS 129,138 109,418.57 .00 19,719.43 191-6590-675.10-48 CITY 1% MATCH - RHS PLAN 1,156 523.28 .00 632.72 191-6590-675.30-39 OTHER PROFESSIONAL 234,912 61,100.29 18,900.00 154,911.71 191-6590-675.40-23 INTERNAL COMM EQUIP 29 21.78 .00 7.22 191-6590-675.40-24 INTERNAL TELEPHONE EQUIP 3,636 2,727.00 .00 909.00 191-6590-675.40-26 INTERNAL COMPUTER EQUIP 11,538 8,653.50 .00 2,884.50 191-6590-675.50-11 LIABILITY INS ALLOCATION 2,689 2,153.25 .00 535.75 191-6590-675.50-12 PROPERTY INS ALLOCATION 148 244.53 .00 96.53- 191-6590-675.50-33 TELEPHONE -CELL PHONE CHGS 1,800 1,310.27 .00 489.73 191-6590-675.50-41 ADVERTISING 82,625 24,830.16 14,058.11 43,736.73 191-6590-675.50-51 PRINTING AND BINDING 29,436 2,328.23 .00 27,107.77 191-6590-675.50-53 INTERNAL GARBAGE 525 396.00 .00 129.00 191-6590-675.50-54 INTERNAL SEWER 323 243.00 .00 80.00 191-6590-675.50-61 REIMBURSABLE EXPENSE 2,788 244.49 .00 2,543.51 191-6590-675.50-62 ENTERTAINING GUESTS 4,095 .00 .00 4,095.00 191-6590-675.50-64 TRAVEL (OPERATIONAL) 91,199 .00 .00 91,199.00 191-6590-675.50-65 DUES & SUBSCRIPTIONS 8,653 2,985.00 .00 5,668.00 191-6590-675.50-91 OTHER OUTSIDE SERVICES 18,490 43,319.39 4,424.75 29,254.14- 191-6590-675.60-21 WATER 2,500 1,946.89 .00 553.11 191-6590-675.60-22 NATURAL GAS 750 447.04 .00 302.96 191-6590-675.60-23 ELECTRICITY 15,267 1,176.26 .00 14,090.74 191-6590-675.60-31 OFFICE SUPPLIES 3,141 802.47 .00 2,338.53 191-6590-675.60-51 OTHER MATERIALS/SUPPLIES 0 1,456.31 .00 1,456.31- 191-6590-675.60-61 FURNITURE & EQUIP (MINOR) 995 676.56 .00 318.44 191-6590-675.70-12 CONTRIBUTIONS 305,695 29,500.00 7,500.00 268,695.00 191-6590-675.80-62 COMPUTR HARDWARE/SOFTWARE 416 .00 .00 416.00 191-6590-675.80-68 OTHER EQUIPMENT 9,590 4,121.00 .00 5,469.00 * VISIT BAKERSFIELD 1,390,562 614,892.19 44,882.86 730,786.95 ** CONVENTION VISITOR BUREAU 1,390,562 614,892.19 44,882.86 730,786.95 *** ECONOMIC/COMMUNITY DEVEL 1,390,562 614,892.19 44,882.86 730,786.95 **** TRANSIENT OCCUPANCY ---------------- TAXES ----------------- 1,390,562 ----------------- 614,892.19 44,882.86 ----------------- 730,786.95 ---------------- ----------------- 1,390,562 ----------------- 614,892.19 44,882.86 ----------------- 730,786.95 Citv of Bakersfield Check Reaister - CVB REPORT Payment Number Vendor Number Vendor Name Payment Date Check Total 20742 15868 TEL TEC SECURITY SYSTEM INC Feb 25, 2021 $45.00 21111 15868 TEL TEC SECURITY SYSTEM INC Apr 8, 2021 $45.00 719512 32133 BANDWANGO Feb 11, 2021 $13,500.00 719560 31151 EINSTEIN VISUALS Feb 11, 2021 $694.39 719640 31074 ON THE HORIZON COMMUNICATIONS Feb 11, 2021 $2,000.00 719672 31106 SEE SOURCE LLC Feb 11, 2021 $8,696.00 719700 26060 VANGUARD CLEANING SYSTEMS INC Feb 11, 2021 $576.75 719736 1696 CALIFORNIA WATER SERVICE Feb 11, 2021 $136.03 719804 32132 TRIPVIA INC Feb 11, 2021 $157.50 719893 31089 EMBROIDERY PLUS LLC Feb 18, 2021 $645.61 720094 6114 PACIFIC GAS & ELECTRIC COMPANY Feb 18, 2021 $193.10 720203 31089 EMBROIDERY PLUS LLC Feb 25, 2021 $259.80 720321 27973 TEMPEST INTERACTIVE MEDIA LLC Feb 25, 2021 $300.00 720378 1696 CALIFORNIA WATER SERVICE Feb 25, 2021 $139.16 720425 20601 VERIZON WIRELESS Feb 25, 2021 $125.89 720580 7374 SIERRA PRINTERS INC Mar 4, 2021 $960.31 720796 23214 ORKIN PEST CONTROL INC Mar 11, 2021 $68.00 721089 31074 ON THE HORIZON COMMUNICATIONS Mar 18, 2021 $2,000.00 721120 31106 SEE SOURCE LLC Mar 18, 2021 $3,848.00 721133 27973 TEMPEST INTERACTIVE MEDIA LLC Mar 18, 2021 $33,000.00 721144 26060 VANGUARD CLEANING SYSTEMS INC Mar 18, 2021 $576.75 721220 10623 CALIFORNIA DEPARTMENT OF TAX AND Mar 23, 2021 $9.11 721518 1696 CALIFORNIA WATER SERVICE Mar 25, 2021 $165.37 721542 6114 PACIFIC GAS & ELECTRIC COMPANY Mar 25, 2021 $129.73 721554 20601 VERIZON WIRELESS Mar 25, 2021 $140.04 721723 31366 STEELBERRY Apr 1, 2021 $830.00 26 Overall - Count Overall -Total $69,241.54 Apr 15, 2021 1 8:57:35 AM I_1l]►VA11►1PIS IIkUlID/Ilk] 'li]31 Meeting Date: April 21, 2021 Agenda Item: VIII.A To: Board of Directors From: David Lyman, Manager Subject: Approval of FY 2021-22 Visit Bakersfield Budget Recommendation: Approve FY 2021-22 budget and present it to City Council for approval and adoption. Background: Each year staff presents for your board's approval a proposed budget for the upcoming fiscal year. After your board's approval, the budget is presented to the City Council for approval and adoption. The City Manager requested all departments submit a flat budget for the upcoming budget year. The Operating portion of our budget, over which we have control, would increase a mere 1.00%. However, we have far less control over the Salaries and Benefits portion, which is projected to increase 4.42%. As shown in the table below, the proposed budget is $1,073,878, 2.79% higher than last year. A summary of increases and decreases by category is below. Budget Summary FY 2020-21 FY 2021-22 Change Salaries and Benefits $548,760 $573,044 +4.42% Operating $495,979 $500,834 +1.00% Total $1,044,739 $1,073,878 +2.79% Significant budget increases A. Property Insurance (299% increase): Increase was based upon figures provided by Risk Management. B. Liability Insurance (61% increase): Increase was based upon figures provided by Risk Management. C. Other Professional Services (36% increase): Several projects approved in last year's budget request require an annual fee moving forward. These projects include the new website CRM (Customer Relationship Management), visitor analytics (See Source), digital assets (including professional photos and videos) and an online visitor attractions pass (Bandwango). S:\Board meeting Items\Board Meeting - Agenda Packets\2021-2025\2021 \04 Apr 2021 \New Business A - Approval of FY 2021-2022 Visit Bakersfield Budget.docx D. Printing and Binding (22% increase): Increase is based upon a street banner program planned to recognize events near Mechanics Bank Arena. E. Dues and Subscriptions (13% increase): Two new subscriptions purchased in the past year were Survey Monkey and Zoom. Staff anticipates the need to continue those subscription in the upcoming fiscal year. Decreases: Advertising (55% decrease): Several of the projects that were budgeted as advertising last year have been moved into the Other Professional Services line item. Summary Our proposed budget reflects a small increase of 4.42% to increases in Salaries and Benefits, while the Operating Budget will increase a mere 1.00% over last year's request. Next Steps The City Manager will present a City-wide budget overview to City Council, and City Council is scheduled to adopt a FY 2021-22 City budget in June. Details of the proposed FY 2021-22 budget are attached. Please note that there are no revenue accounts. This is an expense -only budget. S:\Board meeting Items\Board Meeting - Agenda Packets\2021-2025\2021 \04 Apr 2021 \New Business A - Approval of FY 2021-2022 Visit Bakersfield Budget.docx Proposed FY 2021-22 Visit Bakersfield Budget (non -shaded items comprise the Operating Budget) Budget Worksheet FY 21/22 FY 20/21 191-1611-675-30-39 OTHER PROFESSIONAL $ 127,800.00 $ 94,300.00 191-1611-675-40-23 RENTAL COSTS ON COMM EQUIP $ 29.00 $ 29.00 191-1611-675-40-24 INTERNAL TELEPHONE EQUIP $ 3,565.00 $ 3,636.00 191-1611-675-40-26 INTERNAL COMPUTER EQUIP $ 11,938.00 $ 11,538.00 191-1611-675-50-33 TELEPHONE- CELL PHONE CHGS $ 1,800.00 $ 1,800.00 191-1611-675-50-41 ADVERTISING $ 32,000.00 $ 70,875.00 191-1611-675-50-51 PRINTING AND BINDING $ 23,200.00 $ 18,950.00 191-1611-675-50-61 REIMBURSABLE EXPENSE $ 1,500.00 $ 1,500.00 191-1611-675-50-62 ENTERTAINING GUESTS $ 3,000.00 $ 3,000.00 S:\Board Meeting Items\Board Meeting - Agenda Packets\2021-2025\2021 \04 Apr 2021 \New Business A - Approval of FY 2021-2022 Visit Bakersfield Budget.docx 191-1611-675-50-64 TRAVEL (OPERATIONAL) $ 65,500.00 $ 65,500.00 191-1611-675-50-65 DUES & SUBSCRIPTIONS $ 8,751.00 $ 7,751.00 OTHER OUTSIDE 191-1611-675-50-91 SERVICES $ 11,910.00 $ 11,910.00 191-1611-675-60-21 WATER $ 2,500.00 $ 2,500.00 191-1611-675-60-22 Natural Gas $ 750.00 $ 750.00 191-1611-675-60-23 ELECTRICITY $ 2,000.00 $ 2,000.00 191-1611-675-60-31 OFFICE SUPPLIES $ 3,000.00 $ 3,000.00 191-1611-675-70-12 CONTRIBUTIONS $ 197,000.00 $ 194,000.00 191-1611-675-80-62 Other Equipment Operating Budget $ 500,834.00 $ 495,979.00 Total Budget $ 1,073,878.00 $ 1,044,739.00 S:\Board Meeting Items\Board Meeting - Agenda Packets\2021-2025\2021 \04 Apr 2021 \New Business A - Approval of FY 2021-2022 Visit Bakersfield Budget.docx ADMINISTRATIVE REPORT Meeting Date: April 21, 2021 Agenda Item: VIII.B. To: Board of Directors From: Nominating Committee Denise Connor Ryan Uhles Debora Hill David Lyman (ex -officio) Subject: Nominating Committee Report Presentation Recommendation: 1. Re-elect Jessica Ramirez and Ryan Uhles to a two-year term beginning July 1, 2021. 2. Elect Amy Smith to a two-year term beginning July 1, 2021. 3. Elect Matthew Spindler to a one-year term beginning July 1, 2021 due to the resignation of Steve Hughes. 4. Elect Kenneth Siegfried as Chair, Ryan Uhles as Vice -Chair and Randy McKeegan as Treasurer for a one-year term beginning July 1, 2021. Background: The Nominating Committee is charged with two tasks: 1. Filling vacancies on the board of directors, and 2. Proposing a slate of officers for the coming year. This report provides recommendations for both tasks. Board vacancies There are five open positions on the board of directors beginning July 1, 2021. Three of those positions are due to the expiration of terms for three current board members. A fourth is due to the vacancy created by the retirement and resignation of Jenny Hlaudy. The fifth vacancy is due to the recent resignation of Vice -Chair Steve Hughes. Agreement No. 16-251 between the City of Bakersfield and the Greater Bakersfield Convention and Visitors Bureau requires that four members of the board of directors be from the Hotel/Motel Industry. The current Hotel/Motel Industry representatives are Jessica Ramirez, Denise Connor and Debora Hill. The fourth position is vacant due to the retirement and resignation of Jenny Hlaudy. The CVB Bylaws state that directors shall not serve for more than three consecutive two-year terms. The three directors whose terms expire on June 30 are Jessica Ramirez, Kim Huckaby and Ryan Uhles. Kim Huckaby has relocated outside of Bakersfield cannot continue for another term. The Nominating Committee recommends Jessica Ramirez and Ryan Uhles to be re-elected to serve a two-year term beginning July 1, 2021. The Nominating Committee recommends Amy Smith from Bakersfield Museum of Art to be elected to a two-year term beginning July 1, 2021. The Nominating Committee recommends Matthew Spindler from Bakersfield Fox Theater to be elected to a one-year term beginning July 1, 2021 due to the resignation of Steve Hughes. G:\Cvb\SHARED\Board Meeting Items\Board Meeting - Agenda Packets\2021-2025\2021 \04 Apr 2021 \New Business B - Nominating Committee.Docx At this time, the Nominating Committee has no recommendation for a local hotel representative to fill the vacancy created by the resignation of Jenny Hlaudy. A recommendation will be made at a later date. Slate of officers Section 7.04 of the Bylaws of the Greater Bakersfield Convention and Visitors Bureau define the Executive Committee as Chair, Vice -Chair, Treasurer, and Immediate Past Chair. Executive Committee members serve a one-year term of office and cannot serve more than two consecutive terms in the same office, except for permanent members. The Nominating Committee recommends the following individuals be elected for a one- year term to serve as officers: • Kenneth Siegfried as Chair, • Ryan Uhles as Vice -Chair, and • Randy McKeegan as Treasurer There is no Immediate Past Chair. G:\Cvb\SHARED\Board Meeting Items\Board Meeting - Agenda Packets\2021-2025\2021 \04 Apr 2021 \New Business B - Nominating Committee.Docx The following provided for information only; no action required. c ca Q ca r � N O N ,Q N LL O N LL d V v C O p tCi C > d O 4a Z a Im 4a0 as L W Q d L � m O N ++ O •N N > > O Z _ N O O O �' O 2 Uco (U m C[S � E (U cu u) Y CCS W O U) CCS m t� CCS O O= 2 C) 5 O 5 0 CCS CCS -F m U D=___ 2i a W_ I <n Z)