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Home My WebLink About02/09/24 KEEP BAKERSFIELD BEAUTIFULKeep Bakersfield Beautiful Committee (KBBC) Regular Meeting ., 12:00 PM, Friday, February 9, 2024 City Hall, 1600 Truxtun Avenue, First Floor, Conference Room A, Bakersfield CA, 93301 The mission of Keep Bakersfield Beautiful (KBB) is to engage individuals to take greater responsibility for improving their community. Agenda Chairperson Sophia Felix Vice Chairperson Matthew Martin I. Call to Order, Roll Call, and Introductions — Vice Chairperson (2 minutes) II. Public Statements— (2 minutes max per person) A. Agenda Item Public Statements B. Non -Agenda Item Public Statements KeepBakersfield Bea utifu I KEEP AMERICA BEAUTIFUL AFFILIATE III. Approval of Saturday, January 13, 2024 Special Meeting Minutes — Vice Chairperson (2 minutes) IV. Deferred Business A. Vote for KBB branded promotional giveaway item maximum budget and items, such as drawstring backpacks, totes, sunglasses, pencils, and pens — Great American Cleanup (GAC) Chairperson Manny Ramirez (3 minutes) B. Ongoing Discussion: Anti -Litter PSA Campaign Factors to Promote Behavior Change — Heather Pennella (15 minutes) 1. Review campaign slogan and potential tagline proposals 2. Review campaign marketing vendor 3. Vote to select slogan and potential tagline, and marketing vendor using up to $39,999.99 of litter & illegal dump funding. V. New Business A. Update: $15,000 Clean California Community Transformation in Bakersfield Grant Project Approval and Date Selections — Brooks Douglass, Rick Anthony, Evelyn Young (5 minutes) B. Vote to Apply for 2024 KAB Martin Luther King Jr. (MLK) Community Improvement Grant — Rick Anthony, Brooks Douglass, Heather Pennella (5 minutes) C. Propose and Vote to Approve 2024 KBBC Goals — Vice Chairperson (5 minutes) D. Special Projects and Programs Funding Update —Staff (5 minutes) 1. Vote on Eye Street garden request for garden weed abatement textiles and concrete 2. Vote to select KBBC apparel options for KBBC members, KBB Advisory Board members, and key City representatives to select one item each with a set group maximum budget of $2,000 E. 215L Annual Great American Cleanup (GAC), Saturday, April 27, 2024 — GAC Chairperson Manny Ramirez (5 minutes) 1. Vote to select volunteer t-shirt vendor and budget 2. Vote to approve GAC & Mayor's GAC High School Challenge flyers 3. Volunteer registration update 4. Next GAC Hybrid Meeting: 12 p.m. on Thursday, March 14, 2024 F. Keep America Beautiful (KAB) National Conference Funding Opportunity —Jessica Felix (2 minutes) G. Give Big Kern Update —Jessica Felix (2 minutes) rri VI. City of Bakersfield Staff Comments — (2 minutes) VII. KBBC and Advisory Board Comments (8 minutes) Vill. Adjournment —Vice Chairperson by City Clerk's Office City of Bakersfield by !' q - U) -n rT� r 't1 rn CID Keep Bakersfield Beautiful Committee (KBBC) Special Meeting 8:00 AM, Saturday, January 13, 2024 2515 F Street, Bakersfield CA, 93301 The mission of Keep Bakersfield Beautiful (KBB) is to engage individuals to take greater responsibility for improving their community. Minutes 2023 Chairperson: Theresa Olson 2023 Vice Chairperson: Sophia Felix 2024 Chairperson -Elect: Sophia Felix 2024 Vice Chairperson -Elect: Matthew Martin I. Call to Order, Roll Call, and Introductions — 2023 Chairperson: 8:20 a.m. rd KeepBakersfieldBeautiful KEEP AMERICA BEAUTIFUL AFFILIATE KBBC Members Present: Heather Pennella — Mayoral Alternate Appointee, Zechariah Garcia — Ward 2, Ray Scott — Ward 3, Theresa Olson — Ward 3 Alternate, Brooks Douglass — Ward 4, Sophia Felix — Ward 4 Alternate, Matthew Martin — Ward 5, Yahya Kazi — Ward 5 Alternate, Harwant Gill — Ward 7, and Paul Yanez — Ward 7 Alternate. KBBC Members Absent: John Enriquez — Mayoral Appointee, Noe Garcia — Ward 1, Manuel Ramirez — Ward 1 Alternate, Vacancy Ward 2 Alternate, Sue England —Ward 6, and Vacancy — Ward 6 Alternate. Advisory Board Members Present: Chairperson Cathy Butler and Vice Chairperson -Elect J-P Masuda. City of Bakersfield Representatives Present: Mayor Karen Goh, Jessica Felix — KBBC Coordinator, Elizabeth Villanueva — Deputy City Attorney I, Luda Fishman — Solid Waste Director, Nathan Gutierrez — Management Assistant, Rick Anthony — Recreation and Parks Director, and Yasmin Vargas Andrade — City Hall Fellow. Others Present: Sarah Huston and Dora Fishman. II. Housekeeping Notes-2023 Chairperson: Restrooms are available. III. Public Statements A. Agenda Item Public Statements: None IV. Approval of Friday, December 8, 2023 Regular Meeting Minutes-2023 Chairperson Motion to approve: Ray Scott Second: Zechariah Garcia Motion passed unanimously. V. New Business A. KBBC Vote to Elect 2024 Chairperson and 2024 Vice Chairperson — 2023 Chairperson Motion to elect Sophia Felix as KBBC Chairperson and Matthew Martin as KBBC Vice Chairperson: Ray Scott Second: Brooks Douglass Motion passed unanimously. B. KBBC Vote to Elect 2024 Advisory Board Chairperson and Members — 2024 Chairperson Motion to elect Cathy Butler as KBB Advisory Board Chairperson: Theresa Olson Second: Matthew Martin Motion passed unanimously. Motion to elect J-P Masuda as KBB Advisory Board Vice Chairperson: Paul Yanez Second: Heather Pennella Motion passed unanimously. C. Review KBBC Committees, Ongoing/Recurring Events/Activities, and Programs-2024 Chairperson Handout: See below. 1. KBBC: Ray Scott suggested adding an affiliation anniversary event every 5 years, with next being the 25t' anniversary. IN F 2. No KBBC 5-year plan. 3. Litter Subcommittee: No changes. 4. Education/Image Subcommittee: Harwant Gill suggested having a KBB club on campus for kids. Luda Fishman that she expects Solid Waste to do more with recycling outreach in schools. 5. Waste Reduction and Recycling Subcommittee: Remove 5-year plan. 6. Graffiti Abatement Subcommittee: Remove Adopt A Mailbox Program for US Post Office cluster mailboxes. KBBC intends to keep this subcommittee dormant in 2024. 7. Beautification and Community Improvement Subcommittee: No changes. 8. Social Media Committee: No changes. 9. Advisory Board: No changes. 2024 Chairperson Appoints 2024 Subcommittee Chairpersons — 2024 Chairperson: Sophia Felix made the following appointments. 1. Litter Subcommittee: Chairperson John Enriquez and Vice Chairperson Matthew Martin 2. Education/Image Subcommittee: Chairperson Sophia Felix 3. Waste Reduction and Recycling Subcommittee: Chairperson Ray Scott 4. Graffiti Abatement Subcommittee: No appointment, subcommittee to be dormant in 2024 5. Beautification and Community Improvement Subcommittee: Co -Chairperson Heather Pennella and Co -Chairperson Brooks Douglass 6. Social Media Committee: Chairperson Zechariah Garcia and Vice Chairperson Theresa Olson Review 2023 KBBC Goals, Objectives, and Outcomes — 2024 Chairperson Handout: See below. Special Projects and Programs Funding Update — Staff 1. Request vote to spend up to $6,000 to repeat anti -litter digital billboards. Motion to repeat with revision to make KBB logo larger: Matthew Martin Second: Theresa Olson Motion passed unanimously. 2. Update: Clean California Incentive Program $11,000 Pending January 2024 deposit for KBB. Approved uses exclude food and beverage. 3. Request vote to spend up to $1,000 for red KBB sweatshirts with white imprint for KBBC members, KBB Advisory Board members, and key City representatives. Motion to approve up to $2,000 for various KBB branded apparel items to select from to be determined options: Heather Pennella Second: Zechariah Garcia Motion passed unanimously. 4. Request vote to seek quotes and spend up to $500 for KBB branded reflector safety vests Motion to spend up to $500 for KBB branded safety vests (reflectors not required): Ray Scott Second: Heather Pennella Motion passed unanimously. 5. Request vote to earmark $5,000 contribution from California Water Service for Community Gardens as follows: $2,500 for water service, $1,250 for Eye Street community garden, and $1,250 for Jonah Steet garden (exclude swag, beverage, and ready-made food). Motion to approve as requested plus water hoses approved for Jonah Street garden, all specific purchases to be approved by KBBC: Paul Yanez Second: Zechariah Garcia Motion approved unanimously. Break Meeting — 2024 Chairperson G. Potential $15,000 Grant From Clean California for Completing a Clean California Neighborhood Transformation Beautification Project— Rick Anthony, KBBC Rick Anthony explained that the volunteer activities voted upon for Lowell Park will be part of a larger campaign called Love Your Park. Since last discussed, Lowell Park will receive exercise equipment from other supporters for there. KBB could help with flowers/plants and/or trash/recycling containers. Recreation and Parks is reaching out to McKinnley Elementary School, Emerson Middle School, and Bakersfield Senior Center. 1. Vote to scheduled preferred spring date. Motion to schedule primary volunteer date for all locations as Saturday, April 6, 2024. If most sites cannot do this date, then pursue scheduling for Saturday, April 13, 2024: Ray Scott Second: Theresa Olson Motion passed unanimously. 2. Propose timeline for stakeholders and locations. — Deferred. H. Keep California Beautiful End Littering Demonstration Grant Project Opportunity —Jessica Felix Motion to apply for up to $12,000 for beautification and cleanup projects in the downtown area within grant opportunity guidelines lead by the KBB Beautification and Community Improvement Subcommittee: Paul Yanez Second: Ray Scott Motion passed unanimously. Keep America Beautiful National Conference, February 12 —14, 2024 in San Diego — Ray Scott Ray Scott and Luda Fishman will be there. Ray Scott will present in 2 sessions. One session will focus on the military base recycling and waste reduction program and award he created with KAB. The other session will be on California's zero waste goal with Luda Fishman. Several KBB Committee members opened the conversation to consider a way to send Jessica Felix to the conference as she is the coordinator of KBB. Vote to Approve 2024 Give Big Kern Participation and Propose Fundraising and Outreach Strategies — 2024 Chairperson Motion to use the same strategy as 2023, including a $25 per KBBC member personal donation, QR code to make donations to KBB, participate in a KBB booth at Give Big Day at the Park [at River Walk]: Heather Pennella. Second: Theresa Olson Motion passed unanimously. VI. Share 2023 KBB Anecdotal Highlights —All: Roundtable contributions highlighting individual experiences and impressions of KBB efforts in 2023. VII. Remarks and Recognition — Mayor Karen Goh: Mayor Goh expressed that she is happy to hear the passion, excitement, and love that KBBC has for the community. She's grateful for the dedication of KBBC. She noticed how 2023 seemed to pick up in volunteer activities and community events. In 2024, she encourages KBBC to reengage the faith -based communities and find opportunities for a captive audience through them. Mayor Goh also presented a plaque in recognition of Theresa Olson for her commitment and service as the 2023 chairperson of KBBC. Vill. Brainstorm and Set KBBC 2024 KBB Goals, Objectives, and Outcomes — 2024 Chairperson — Tabled to February KBBC Regular Meeting A. Set $1,000 lunch budget for KBB Committee meetings. B. Host an affiliate anniversary event in increments of 5 years —The official 25th Anniversary will be October 5, 2026. C. Have stronger branding and advertising efforts. D. Reach 5,000 social media followers. E. Create a KBB mural scavenger hunt and prize. F. Create more murals citywide. G. Review and edit mural maintenance options. H. Engage more community members, including faith -based communities. I. Do more presentations. J. Promote K-12 school recycling challenge. K. Create KBB club on campus for children. IX. 215t Annual Great American Cleanup (GAC), Saturday, April 27, 2024 — Sophia Felix for GAC Chairperson Manny Ramirez A. Vote to set Great GAC social media budget up to $500.00. Motion to approve up to $500 for GAC social media: Ray Scott Second: Brooks Douglass Motion passed unanimously. B. Request to Schedule City Council KBBC Workshop for March or April. Instead, KBBC members intend to make consecutive public comments in coordination with each other and the City Clerk at the City Council Meeting on Wednesday, March 13, 2024. The speaker line-up may be: first speaker about GAC, 2"d speaker about the Mayor's GAC High School Challenge, and the 3rd speaker on KBB in general. X. Deferred Business A. 21't Annual GAC, Saturday, April 27, 2024 —Sophia Felix for GAC Chairperson Manny Ramirez 1. Vote to approve GAC & Mayor's GAC High School Challenge flyer(s) KBBC consensus to allow Zechariah Garcia to edit with staff approval and get retroactive approval during the February KBBC regular meeting. This year the Mayor's GAC High School Challenge will include a first place $500 prize from Mayor Goh, a second place $250 prize sponsored by Affordable Dental Care, and a third place $100 prize sponsored by Ray Scott. 2. Vote for GAC KBB branded promotional giveaway item maximum budget and items, such as drawstring backpacks, totes, sunglasses, pencils, and pens. —Tabled. 3. Vote for GAC television and radio advertising maximum budget Motion to approve up to $1,000: Brooks Douglass Second: Matthew Martin Motion passed unanimously. 4. Review reservations and task list. —Tabled. 5. Review volunteer registration and liability waiver options — Proceed with staff approval as discussed with revisions to simplify online options. 6. Schedule next GAC meeting. —Tabled. Pacific Gas and Electric Company $10,000 Sponsorship and Request to Volunteer— 2024 Chairperson Motion to volunteer with Pacific Gas and Electric Company and receive ceremonial sponsor check on Friday, March 29, 2024: Paul Yanei Second: Theresa Olson Motion passed unanimously. C. Ongoing Discussion: Anti -Litter PSA Campaign Factors to Promote Behavior Change — Heather Pennella, KBBC: Pennella will present more information at the February KBBC regular meeting. D. Request Vote to Change How KBBC Compiles Required KAB Community Appearance Index in 2024-2024 Chairperson Motion for a single team of KBBC led volunteers to create and conduct a single Litter Index Survey at large route that includes all City Wards in June 2024 according to KAB guidelines: Zechariah Garcia Second: Heather Pennella Motional passed unanimously. E. City of Bakersfield Youth Commission Collaboration Proposal Project With KBBC— Nathan Gutierrez Gutierrez said that the commission will instead take part in Give Big Day at the Park with Kern Community Foundation. The Youth Commission is interested in the school garden kit component is KBB is awarded the Clean California Neighborhood Transformation Grant if KBB. F. Update: KAB Cigarette Butt Container Grant & KBB Gift Acceptance Form — KBBC—Tabled. XI. City of Bakersfield Comments: None XII. KBBC and Advisory Board Comments • Zechariah Garcia: He is liking a potential new KBB brochure that Yasmin Andrade Vargas is drafting. XIII. Adjournment — 2024 Chairperson: 12:06 p.m. Keep Bakersfield Beautiful Committee (KBBC) Select programs, activities, policies etc. to review for implementation and/or approval of City. Delegate leadership and review of programs and activities to KBBC members, KBB Subcommittees, KBB Advisory Board. April: Keep America Beautiful (KAB) Great American Cleanup June: KAB Community Appearance Index September: California Coastal Cleanup October: Make Difference Day November: America Recycles Day December: Christmas Parade Litter Subcommittee City of Bakersfield AdoptA Street Program Highways • Streets • Downtown Blocks Related City Collaborations Related County Collaborations Related State Collaborations Litter Prevention PSAs Other Cleanups Public Waste Baskets at GET Bus Stops Education/Image Subcommittee After School Program (Outreach: Litter, Recycling, Volunteering, Reporting problems) Other Youth Oriented Presentations and Programs 5 Year Plan — including Bakersfield is Beautiful and Destination Bakersfield -Westside Parkway -High-speed Rail -Meadows Field Social Media support and overlap Website Content Support Grant Writing Support Recognition & Awards -KBB Committee -KBB Volunteers -KBB Partners Waste Reduction And Recycling Subcommittee 5 Year Plan —including • Recycling Event Calendar • Nov: America Recycles Day Lead • K-12 Recycling Challenge • Other Event Recycling E-Waste Drives Other Recycling Events Graffiti Abatement Subcommittee 5 Year Plan —including • Electrical Box Murals • Graffiti Cleanups • Bring Back Adopt A Mailbox Program US Post Office Beautification And Community Improvement Subcommittee KBB Adopt An Area Cleanups on Chester & Garces Circle ICommunity Gardens Garden Grants Downtown Rehabilitation - Virginia and Alfred Harrell Foundation Grant Old Town Kern Tree Plantings Flower Plantings KAB UPSTree Grant Beautiful Business Program Downtown Arts District Entrances Beautification z m 3 M H V7 0) 3 f2 O s= Social Media Committee Facebook Instagram M13 KeepBakersfieldBeautifiil KEEP AMERICA BEAUTIFUL AFFILIATE Advisory Board Yard of the Month/Season Illegal Signage Special Projects (as determined by KBBC) V. New Business E. Handout OQ] KeepBam---- eld leautiful KEEP AMERICA BEAUTIFUL AFFILIATE 2023 KBB Committee Goals, Objectives, and Desired Outcomes KBBC Goals Approved February 10, 2023 Education/Image Subcommittee: Chairperson Sophia Felix, Members — Brooks Douglass, Jessica Felix A. Educate Community About Compost, Especially in Relation to SB 1383. B. Educate the Community About Proper Disposal of Various Batteries. C. Do More School Presentations. D. Strategize Purchases to Make the KBB Outreach Booth More Inviting and Engaging. 1. Potential objectives a) recycling game b) collection box for batteries c) thoughtful swag II. Social Media Committee: Chairperson Zechariah Garcia, Members — Sue England, Harwant Gill, Jessica Felix A. Present KBBC Members to the Public More. III. Waste Reduction & Recycling Subcommittee: Chairperson Ray Scott, Members — Harwant Gill, Paul Yanez A. No Additions IV. Graffiti Abatement Subcommittee: Co -chairpersons Brooks Douglass and Heather Pennella, Members — Theresa Olson, Paul Yanez A. No Additions V. Beautification and Community Improvement Subcommittee: Co -chairpersons Brooks Douglass and Heather Pennella, Members — Theresa Olson, Paul Yanez A. No Additions VI. Litter Subcommittee: Chairperson John Enriquez, Members — Brooks Douglass, Heather Pennella, Representatives of City (including Mayor Goh and Jessica Felix), County, and State A. No Additions VII. Great American Cleanup Committee: Chairperson Brooks Douglass, Vice Chairperson Theresa Olson, KBBC, KBB Advisory Board, Jessica Felix A. No Additions Other Ongoing/Annual KBB Programs, Activities, and Events Education/Image Subcommittee A. Promote KBB Slogan: Part of the Crew B. After School Program Presentation C. Other Youth Outreach Presentations & Programs D. Social Media Committee Content Support E. KBB Webpage Content Support F. Grant Writing Support G. Recognition & Awards Opportunities Support 1. KBB to recognize KBB volunteers 2. Others to recognize KBB as an organization, KBB appointees/volunteers/collaborators H. Promote Beautiful/Special Aspects of Bakersfield II. Social Media Committee A. KBB Facebook B. KBB Instagram C. KBB Playlist on City YouTube III. Waste Reduction & Recycling Subcommittee A. E-waste Collection Events B. Event Recycling C. Locally Promote Keep California Beautiful K-12 Recycling Challenge D. Other Waste Reduction Events & Calendar IV. Graffiti Abatement Subcommittee A. Promote City Bakersfield Mobile App Use for Graffiti Abatement B. Partner with Bakersfield Police Department and City General Services Division on How the Graffiti Abatement Subcommittee Can Best Support BPD and General Services V. Beautification & Community Improvement Subcommittee A. Traffic Control Utility Box Murals 1. Recommend mural locations. 2. Recommend mural themes. 3. Recommend mural prioritization. 4. Create mural recognition. B. Tree Plantings 1. Include Old Town Kern 2. Include Caltrans jurisdiction collaborations. 3. Include County jurisdiction/private collaborations for Bakersfield Gateway signage along northbound Highway 99. C. Flower Plantings D. Greenfield Walking Group Garden Support E. Seeds of Inspiration Garden Support F. Garden Grant Support G. Virginia and Alfred Harrell Foundation Downtown Grant Maintenance Support 1. Sand and paint designated pedestrian trash cans. 2. Sand and paint/stain designated public benches. H. Beautiful Business Recognition Program VI. Litter Subcommittee A. Adopt A Street B. Litter Prevention PSAs C. Cleanups 1. Include collaborations with County. 2. Include collaborations with State. 3. Include collaboration(s) with GET Bus VII. KBB Advisory Board A. Yard of the Season B. Illegal Signage Removal C. Consider Collaborating With City of Bakersfield Historic Preservation Commission D. Special Projects TBD by KBBC Vill. KBB Committee Required and Optional Annual Events A. April: Keep America Beautiful Great America Cleanup* 1. Mayor's Great American Cleanup High School Challenge 2. KBB Harvey L. Hall Volunteer of the Year Awards B. June: KAB Community Appearance Index* C. September (TBD by State): California Coastal Cleanup D. October (Nationally on the 4th Saturday): Make Difference Day E. November (Nationally on the 15th): America Recycles Day* F. December (Locally on the 1st Thursday): Christmas Parade G. TBD Clean City Ambassador Program Support *Mandatory for Keep America Beautiful Affiliation X. Deferred Business A. -A W- Great American Cleanup _ KEEP rBAKERSFIELD BEAUTIFUL Saturday� April 27,2024 8 a.m. -1 p.m. Yokuts Park 4200 Empire Drive Volunteer Registration Sign up now to be a volunteer in this year's Great American Cleanup. effort! Register at www.KeepBakersfieldBeautiful.us EVENT TIMELINE 8:00 a.m. Clean Up Begins Volunteers will begin their cleanup activities at assigned locations throughout the city. 0 10:30 a.m. GAC Group Photo 0 All volunteers will arrive at Yokuts Park o O for o group photo. 10:45 a.m. Lunch Lunch Is to be served to all volunteers. 0 11:00 a.m. Ceremony The annual Great American Cleanup ceremony with local elected officials, ( Y Y 1 volunteer award winners, and sponsors C) 1:00 P.M. Event Ends The Great American Cleanup comes to a close but the work continues! �P` O 661-326-3539 () @KeepBakersfieldBeautiful O 4101 Truxtun Ave, Building A, 93309 u @ Keep.Bakersfield. Beautiful Owww.KeepBakersfieldBeautiful.us 0 kbb@bakersfieldcity.us 10113 1=m BAKERSFIELD KeepBakersfieldBeautiful RECREATION K PARKS .— Auc. en ee..1-u, An 11— rein GREAT AMERICAN CLEANUP Aww-dv t. -American -:Cleanup - -r -Goh's - yor K aen -eat American Cleanup ligh School Challenge aturday, April 27,2024 8 - 10 a.m. Vinning school with the most volunteers vill receive a perpetual trophy and a cash )rize! • First Place ......... $500 • Second Place ..... $250 • Third Place ........ $100 kwards will be presented at the ceremony luring lunch at Yokuts Park, 4200 Empire )rive. 'O'hallenge Registration 4 '-f .-U.. your LIM L!jI high schodll Register at: www.KeepBakersfieldBeautiful.us O 661-326-3559 oKeepBakersfidIdBeautiful Iwl O4101 Truxtun Ave, Building A, 93309 oKeep.Bakersfield.Beautiful Keep8akersffcId8eaWVW O www.KeepBakersfieldBeautiful.us C) kbbobakersfieldcity.us GREAT AMERICAN CLEANUP